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Ever felt like you were second-guessing yourself during a hypnosis session? This conversation will change how you see confidence in your hypnosis practice.

Dr. Richard Nongard joins me again to unpack what it really means to build confidence as a hypnotherapist – and why that confidence is the cornerstone of both effective client sessions and a successful practice.

Listen to this episode to discover practical science-backed steps you can take immediately to boost your own self-efficacy, including how to:

Richard is a leader I’ve trusted for years, both in training and collaboration. He holds doctorates in leadership and psychology, has spent over three decades guiding therapists and hypnotists, and continues to shape our industry through teaching, research, and the ICBCH. If you’ve ever seen him present or trained with him, you already know why he’s the person I want sharing these lessons with you plus partner together for the upcoming ICBCH Train-the-Trainer program.

Richard not only brings the latest research from his own dissertation and decades in the field, but he also shares the honest, personal side, the joy that comes from doing the work, the lessons learned from tough sessions, and how ongoing training actually makes sessions smoother (and gets you those five-star reviews). Whether you’re new or experienced, there’s real value here to grow your confidence in your hypnotherapy practice – listen now.

“When both the hypnotist and the client have high levels of confidence, the outcomes are more favorable and more likely to be what is consistent with expectations.”

– Dr. Richard Nongard

Today on Work Smart Hypnosis

Connect with Dr. Richard Nongard

Resources Mentioned

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #453: Matt Dickson on the Slinky & and the Subconscious appeared first on Work Smart Hypnosis.

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In this episode, I share the number one thing missing from most hypnosis business marketing: the gap. I walk you through a straightforward four-step formula to position your services as the crucial bridge between your clients’ challenges and their desired transformations. By illustrating the journey from “Hell Island” to “Pleasure Island,” I show you how spotlighting the space between where your clients are and where they want to be will make your offerings truly valuable. You’ll learn how to deliver real value, clarify what’s still missing, and inspire your audience to take meaningful action. I also explain how these principles shape effective websites and marketing funnels so you can attract the right clients and build your authority.

“If you don’t spotlight the gap you have not yet given your audience a reason to buy from you.”

– Jason Linett

Today on Work Smart Hypnosis

Resources Mentioned

Robert Cialdini’s Principles of Influence

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #452: The #1 Thing Missing in Your Marketing appeared first on Work Smart Hypnosis.

Click to Subscribe to the Podcast!

Ever felt like you were second-guessing yourself during a hypnosis session? This conversation will change how you see confidence in your hypnosis practice.

Dr. Richard Nongard joins me again to unpack what it really means to build confidence as a hypnotherapist – and why that confidence is the cornerstone of both effective client sessions and a successful practice.

Listen to this episode to discover practical science-backed steps you can take immediately to boost your own self-efficacy, including how to:

Richard is a leader I’ve trusted for years, both in training and collaboration. He holds doctorates in leadership and psychology, has spent over three decades guiding therapists and hypnotists, and continues to shape our industry through teaching, research, and the ICBCH. If you’ve ever seen him present or trained with him, you already know why he’s the person I want sharing these lessons with you plus partner together for the upcoming ICBCH Train-the-Trainer program.

Richard not only brings the latest research from his own dissertation and decades in the field, but he also shares the honest, personal side, the joy that comes from doing the work, the lessons learned from tough sessions, and how ongoing training actually makes sessions smoother (and gets you those five-star reviews). Whether you’re new or experienced, there’s real value here to grow your confidence in your hypnotherapy practice – listen now.

“When both the hypnotist and the client have high levels of confidence, the outcomes are more favorable and more likely to be what is consistent with expectations.”

– Dr. Richard Nongard

Today on Work Smart Hypnosis

Connect with Dr. Richard Nongard

Resources Mentioned

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #451: Dr. Richard Nongard on Confidence in Hypnotherapy Practice appeared first on Work Smart Hypnosis.

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Remove these 3 words from your language if you want to have your clients become more successful and grow a more profitable hypnosis business.

Listen to this episode now to discover how you can confidently and ethically address competing approaches in your client conversations and marketing.

Blanket statements like “that doesn’t work” risk not only damaging your credibility but also the hypnosis profession as a whole.  In this episode, Jason gives you a clear, easy-to-use formula for invalidating with integrity, showing you the right way to acknowledge the genuine strengths of other therapies, medications, or modalities – all while skillfully positioning hypnosis as the answer to what remains unaddressed.

If you want to build better client relationships and attract more referrals (even from doctors and other “competing” professionals), this episode gives you the right integrity-driven messaging to make it happen. Listen now!

Through Work Smart Hypnosis, Jason Linett empowers hypnotists to grow strong businesses, improve their client results, and become respected voices in this field by working smarter – always with integrity.

“You can invalidate other things, but the key is do it with integrity.”

– Jason Linett

Today on Work Smart Hypnosis

Resources Mentioned

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #450: Invalidate with Integrity appeared first on Work Smart Hypnosis.

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Even if you already have a website for your hypnosis practice, it doesn’t mean it’s helping you consistently attract the right clients & get paid.

In this episode, I reveal five critical mistakes that hypnotists make that prevent you from growing the hypnosis business you want. Your hypnosis website needs to generate real results for your business. I go far beyond surface-level web design & suggestions to explore the essential strategies that move people from casual visitors to paying clients.

My goal is to help you NOT make the mistakes I did early in my hypnosis career. I share specific, actionable stories based on my experience of learning the hard way what ACTUALLY works. You’ll learn how to adopt a genuine, people-first approach to communication can instantly strengthen rapport.

This episode will share with you the formula I use to decide what to keep, what to trash, and what to create based on the criteria that’s actually important. If you want to get found and climb the ranks of the search engines, you’ll learn where to put your focus and how to avoid the risk of doing SEO the wrong way. I illustrate ways to design client journeys that capture both immediate interest and build longer-term relationships.  I share actionable steps to fix the “Leaky Bucket” problems in your sales process so you can now focus your efforts on helping the clients you’re passionate to serve.

This podcast is about helping hypnotists bridge the gap between meaningful online communication, effective client acquisition, and sustainable business growth. My ongoing mission is to share not only what has worked for my clients and me in the past, but also what continues to work, and will keep working, as technology and client behavior evolve.

“People do business with people. Communicate directly with your audience. Be yourself.”

– Jason Linett

Today on Work Smart Hypnosis

Resources Mentioned

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #449: Why a “Nice” Hypnosis Website Isn’t Enough appeared first on Work Smart Hypnosis.

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This one strategy can help you amplify the positive results you get with your clients – without changing any of your hypnotherapy methods.

Listen to this session immediately as Jason Linett shares a step-by-step pre-session strategy to immediately boost the effectiveness of your client sessions. Drawing on years of real-world experience and insights from high-value sales, he breaks down a practical formula for moving smoothly from your initial intake conversation to delivering great results, without drowning clients in technical jargon.

Jason walks through examples you can use right away, addresses common concerns hypnotherapists face. He demonstrates how this process helps both YOU and YOUR CLIENT to feel confident and clear about what’s next.

If you want to eliminate the “wait and see” or “hope it works” tone that holds back many sessions from being effective, this episode is one you must listen to.

The outline for this process is:
1) You mentioned X.
2) That’s why we’re going to A so that B.
3) Does that make sense?
4) Any questions on that?
5) What is that going to do for you?

Through Work Smart Hypnosis, Jason Linett teaches strategies that help practitioners adapt in real-time by making hypnosis more practical and accessible and consistently create powerful change for clients.

“By asking the question, ‘What is that going to do for you?’ your client literally writes the script for you.”

– Jason Linett

Today on Work Smart Hypnosis

Resources Mentioned

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #448: Maximize Your Client Results Immediately appeared first on Work Smart Hypnosis.

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Carla Chalah joins me to share her powerful journey of losing 115 pounds through self-hypnosis and how that transformation shaped her professional expertise and authority in the field. She opens up about her initial skepticism, the inefficiencies she found in traditional therapy, and how hypnosis provided a fast track to personal change.

She details the mindset shifts, self-talk, and incremental steps that moved her from feeling stuck to reclaiming her confidence, both personally and professionally. Carla also expands on the art and individuality of hypnosis, the importance of authenticity as a practitioner, and how sharing her vulnerable story has deepened her connection with clients and grown her impact.

Carla Chalah is the founder of Hemisphere Hypnotherapy, serving clients seeking personal transformation and healing through hypnosis. Originally from South Africa, she holds degrees in English, psychology, and sociology, and furthered her studies in clinical psychology in the US. Known for her candidness and genuine approach, Carla trains future hypnotists and helps individuals achieve breakthroughs in habits, mindset, and emotional well-being.

“It’s inauthentic when hypnotists say things like, ‘Oh, hypnosis makes weight loss easy.’ That’s total BS. That’s not real. However, it does make it easier.”

Today on Work Smart Hypnosis

Connect with Carla Chalah

Resources Mentioned

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #447: Carla Chalah on Losing 115 Pounds & Becoming the Authority appeared first on Work Smart Hypnosis.

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Plug this system for packaging client sessions into your business ASAP. This strategy has launched businesses around the world.

Join me as I break down how to structure your client sessions for maximum effectiveness and client satisfaction by packaging your hypnosis sessions intelligently. I reveal my flexible, value-driven approach that’s designed to give clients the most efficient path to success, whether that’s two sessions or more.

I explain how to communicate this model with simplicity and transparency, avoid the pitfalls of one-off appointments, and how you, as a practitioner, can adapt the process to your unique style and clientele. Additionally, I explore pricing strategies, handling client objections, and why you have the right to shape your own practice just as much as you serve your clients.

“We start with a plan of two sessions. If that’s all we need, fantastic. If there’s value in more, of course that’s an option. My goal is to give you the most effective process in the most efficient use of your time.”

– Jason Linett

Today on Work Smart Hypnosis

Resources Mentioned

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #446: Package Your Sessions to Work Smart appeared first on Work Smart Hypnosis.

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Facing uncertainty? This conversation will give hypnotists the guidance you need to create your OWN roadmap for developing resilience and resourcefulness, both in client work and growing a practice.

Tracy Barrett Adams returns to share new insights on flexibility and attentive listening in a changing hypnosis landscape. Our conversation explores the pivotal shifts in online client work, the evolution of the hypnosis field post-pandemic, and practical strategies for staying adaptive when techniques that once worked no longer deliver the same results.

Tracy opens up about the unexpected benefits she found in transitioning her thriving medical hypnosis practice entirely online. We also dive deep into the adjustments she made when digital algorithms changed, our collaboration to rebuild & optimize her online platforms, and Tracy’s journey into streamlining her business systems and marketing.

Tracy Barrett Adams is a clinical hypnotherapist renowned for her expertise in medical hypnosis and founder of Integrative Medical Hypnosis. With over 15 years of clinical experience, Tracy specializes in issues like sleep, pain, fertility, and menopause, and is highly regarded for her engaging workshops and immersive practitioner trainings. She has played a significant role in supporting the next generation of hypnotherapists, especially as the profession adapted to telehealth and online education. Tracy’s collaborative teaching with Roger Moore and her dedication to balancing compassion with evidence-based techniques make her a leader in the field.

“When working online, clients associated their change within themselves, rather than with my office or my space. And that was really powerful.”

– Tracy Barrett Adams

Today on Work Smart Hypnosis

Connect with Tracy Barrett Adams

Resources Mentioned

WSH #197 – Tracy Barrett Adams on Hypnotic Expectations

The Persuasive Systems Launch: Website & Funnel Marketing

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #445: Tracy Barrett Adams on Flexibility & Listening appeared first on Work Smart Hypnosis.

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Take control of your time & your calendar today to reshape your future, your business & your life!

The Work Smart Hypnosis Podcast is BACK! After an extended break, I return to share big changes and renewed purpose for Work Smart Hypnosis. Reflecting on my journey from starting my career as a stage hypnosis to then running a thriving hypnotherapy practice and now offering business consulting, I highlight lessons learned around authenticity, business growth, and conscious scheduling.

I unpack why I’m launching this new “Make It Rain Monday” weekly feature with quick, actionable business strategies that I’ve tested for you and proven to work. This episode offers specific time-blocking methods you can model, the dangers of falling prey to empty promises, and my commitment to elevating the profession with honest, practical insight.

I have run stage hypnosis shows, operated busy client-based practices, and founded two companies: Work Smart Hypnosis for hypnosis training & education and Attract Pre-Sold Clients for consulting, website & funnel marketing services. I now serve hypnotists and other professionals worldwide from Orlando, Florida, with thousands of client hours and projects, a TED Talk, and a bestselling book.

“The number one thing that’s going to make this profession grow is having more of us out there thriving in our hypnosis businesses and helping more clients.”

–  Jason Linett

Today on Work Smart Hypnosis

Resources Mentioned

Deep Work book by Cal Newport

Rethinking Rapport TEDx Talk with Jason Linett

Explore These Opportunities with Jason Linett

Connect with Jason Linett

 >> Work Smart Hypnosis

 >> Attract Pre-Sold Clients

Engage & get supported in our FREE Work Smart Hypnosis community:

 >> https://Group.WorkSmartHypnosis.com/

Build your confidence as a hypnotist in our next live & online certification course:

The post Session #444: Make it Rain Monday appeared first on Work Smart Hypnosis.