"Bahh da bah bah bah"

"Very demure, very mindful"

"Puppy monkey baby."

...Now if these words evoked a memory of a brand or piece of content, you're not alone. What makes marketing truly memorable? Let's discuss the principles of memorable content.

Also in today's episode:

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 Mock apology posts were everywhere online. Now, why does something like this make an impact? The Marketing Hook. 

Today, we're discussing some marketing hook strategies to create content that people actually want to stick around and consume. 

Other topics:

Thanksgiving Day Parade, Wicked: For Good collabs and 2026 movie trailers!

On January 19, 2025, the long-awaited TikTok ban went into effect. A favorite social platform was gone (so we thought), along with the popular social media editing app, CapCut, which is owned by TikTok. Our feeds were filled with goodbye videos and error message screenshots but something else happened that day: Instagram announced their own social media editing app, Edits. 

Now that Edits has launched and been around for a few weeks, here's my official review including, favorite features and opportunities.

💌 Love this episode? Leave a review, follow the show, share with a marketing/social media BFF, and check out @workinggirltalk on Instagram for inspo at the intersection of marketing and pop culture.

MARKETING NEWS

CAMPAIGNS OF THE WEEK

CELEBRITY x BRAND COLLAB ROUNDUP:

WORK BREAK

💌 Love this episode? Leave a review, share with a work BFF, and follow @workinggirltalk on Instagram for inspo at the intersection of marketing and pop culture.

Poppi is purchased (and i tried it!), longer short videos are gaining traction (I’ll explain) and I’m almost caught up on severance. Yes that’s big enough news to include in my intro. Welcome to Working Girl Talk, the podcast for marketers who love pop culture, TV and movies.

NEWS

CAMPAIGN OF THE WEEK

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In today's episode:

WORK BREAK:

Welcome to Working Girl Talk, the podcast for marketers who love pop culture, TV and film.

In today's episode:

WORK BREAK:

FOLLOW Working Girl Talk on Instagram

It's been a while since we've done a full Work Break episode and I think we all could use a break, right?! Today, we have just what you need. I'm joined by SAG-AFTRA actress and podcast host, Michelle Miller.

We dive into:

and more!

⭐️ Check out Michelle's podcast, Mentors on the Mic and follow Michelle.

🍿 Follow Working Girl Talk on Instagram and TikTok.

From Totino's to Doritos and Post Malone to Catherine O'Hara --- we're breaking down one of the best days in marketing and advertising, the ads during Super Bowl LIX! I'm joined by my marketing bestie, Alyssa. We're breaking down our favorite ads, sharing our edits, and giving out the following awards:

Follow Working Girl Talk on Instagram and don't forget to rate the show. Have a wonderful work day!

Thank you for voting Working Girl Talk the Best Podcast in Phoenix, Arizona!! It means the world. Here's what we're talking about today:

The GRAMMY Awards

Super Bowl...Spoilers?

Campaign of the Week:

WORK BREAK: