Working Without Pants - Creative Entrepreneurship

Working Without Pants - Creative Entrepreneurship

By Jake JorgovanArtsDesign
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Working Without Pants - Creative Entrepreneurship episodes

  • 132: Building a successful HubSpot agency with Kieran Flanagan of HubSpot
    In this episode, I talk with Kieran Flanagan, the VP of Marketing with Hubspot- an inbound marketing, sales, and service software company. After helping many Saas businesses grow their traffic, users, and revenue, Kieran joined HubSpot because he was a believer in the "inbound movement." For anyone who is a HubSpot agency partner, this is a must listen to. Even if you're not, learn how you can build a relationship and partner with a larger tech company like HubSpot and build the dynamic to grow on the back of a partner program. Tune in to learn why some agencies have done really well versus ones that have struggled. One thing we speak about is being fully committed and focus on becoming a partner rather than dabbling in other platforms. In addition, Kieran speaks about the 3 stages in customer experience, what makes you more authentic in the way you do business, and what can differentiate you from the competition when it comes to content creation and publishing as well. You don't want to miss the valuable information in this episode.
    28 min
  • 131: Building a productized bookkeeping service with Meryl Johnston of Bean Ninjas
    On this week's episode I sit down with Meryl Johnston of Bean Ninjas, a productized service focused on bookkeeping i.e. tracking day-to-day transactions in Xero. Meryl came from a background in accounting where she worked on a lot of custom projects that took a lot of time to scope and scale. From this experience, she was able to look back on all the flaws and backtrack to create processes solving those problems. There are some great tidbits on systemized scaling in this episode. Meryl and I agree, it's all about going to market and then figuring out how to deliver. Generating leads and making sales isn't so much the problem - it's working out how to deliver the service and having the right teams members and processes in place to deliver well. Tune in to hear about the evolution Bean Ninja, from the early stages of figuring out what types of customers to market to, through to delivering great experiences for people they enjoy working with.
    31 min
  • 130: Building a community around your brand with David Sherry of Death to Stock
    In this episode I talk with David Sherry about how to build a tribe and community around your brand when building a business. David came up with a premise and after failing at asking others to hire/pay him to make it happen, he finally decided to give himself permission to make it happen himself. He built the premise behind Death to Stock to a bootstrapped company now generating 1.5 million in revenue with a team of only 3 people. He has spent no money on advertising and built his community organically through word of mouth. Incredible! There are some powerful insights in this podcast - the episode isn't about tactics, it's about mindset shifts. Mindset shifts are where the breakthroughs happen. David's success came through making people feel like they're part of something unique and special. People become excited about what's coming next, they care about what you're putting out and they want to be involved (or give you their money). Tune in to get inspired by his mindset tips and branding insights.
    49 min
  • 129: Lessons from my mentor, Alex McClafferty of WPCurve
    On this episode I sit down with my coach and mentor Alex McClafferty. Alex is one of the co-founders of WPCurve, a monthly recurring subscription and productized service focused on supporting Wordpress sites for a small monthly fee. WPCurve is an awesome service that Alex and his co-founder grew and sold to GoDaddy. While his startup success has become legend in this space, Alex has a lot to share when it comes to the unpretty parts of the whole journey. From starting off small, to growing, to the emotional turmoil of selling, to what it's like to going through the process of being bought by a huge company. Don't miss this episode to learn from Alex' acquisition journey and for tips on leadership and building strong teams to launch a successful productized service with.
    50 min
  • 128: Growing your business through a personal brand with Chris Ducker
    In this episode I chat with personal branding expert Chris Ducker, founder of Youpreneur. Chris has built call centres employing hundreds of people and built up Virtual Staff Finder which now runs without his involvement. People often ask me how I've gotten to where I am now and one of the secrets behind my success is thanks to building my personal brand. I've been working on and building my personal brand for 5 years now. Having a brand like this is fire! It's a strong foundation and baseline to build businesses on top of. Don't miss this podcast if you want to learn how to use your personal brand as a means of growing personally and professionally, and as a strategy for building a businesses on top of.
    37 min
  • 127: The Lead Cookie Sales Playbook: Our sales call script
    Over the last 16 months, I have built and refined a sales call framework that I use over, and over again. I read books, learned from others, and refined until I had a rock solid sales call flow. I never wing it, I have a refined flow that I take every customer through which can get me to a closed deal in 30 minutes. In this podcast, I share with you my sales call script & framework. Blog: The Lead Cookie Sales Playbook: Our Sales Call Script
    36 min
  • 126: 7 LinkedIn Outreach Frameworks that generate results Part 2
    Part 2: Frameworks 4-7 At Lead Cookie, we have run over 150 Linkedin outreach campaigns. Each one for has different value propositions for different types of businesses. Through these campaigns, we have come across 7 core frameworks that we use over and over again to generate results for our clients. In this podcast, I am going to share each of these frameworks in more detail and provide you with some examples. Blog: 7 Linkedin Outreach Frameworks that Generate Results
    30 min
  • 125: 7 Linkedin Outreach Frameworks that generate results Part 1

    Part 1: Frameworks 1-3

    At Lead Cookie, we have run over 150 Linkedin outreach campaigns. Each one for has different value propositions for different types of businesses. Through these campaigns, we have come across 7 core frameworks that we use over and over again to generate results for our clients. In this podcast, I am going to share each of these frameworks in more detail and provide you with some examples.

    Blog: 7 Linkedin Outreach Frameworks that Generate Results

    27 min
  • 124: My plan for Zero to $60k in 90 days for my new business

    This week's podcast is a special solo episode which I'm also recording for my Youtube channel. After 18 months of building a productized Linkedin Lead Generation service up to ~$60k in MRR, I've decided that it's time to start a second business. In this podcast I am going to talk about my new venture and my 90 day plan to go from zero to $60k in collected revenue. And over the next 90 days, I am going to be sharing the journey and updates along the way as we strive toward and hit this $60k collected goal in Q1 of 2019.

    25 min
  • 123: Building a content marketing agency with Say Gabriel

    In this episode, I speak with Say Gabriel of Anansi Content Solutions. Anansi helps businesses or organizations connect with the people who want to throw money at them! This is done through effective communication and content.

    Say's work revolves around being the bridge between the creative empathic space of understanding the people served and what they need and value by creating positioning statements and messaging around a company's brand so that people can reach them and connect with them. Just hearing this description, which essentially defines Content Marketing, gives you an idea of the power of choose the right words to convey meaning.

    Communication skills sit at the core of a good business, tune in to hear about Say's work, including how she creates content and acquires customers.

    47 min

About Working Without Pants - Creative Entrepreneurship

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Working Without Pants is the podcast for agency owners and consultants who are wanting to win more clients and better clients for their business.