Content, Briefly

Workweek: Ben Bradbury's advice on talent-first content strategy


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On episode #19, Jimmy speaks with Ben Bradbury from Workweek. They discuss:

- Workweek's talent-first approach to B2B content
- Why empowering your writers and creators is so important
- How to repurpose content for maximum impact
- How to run virtual events that people will love

Ben runs of podcast of his own called "Subject Matter," which you can check out here → https://workweek.com/show/subject-matter/

This episode is presented by our friends at The Juice. You can signup for a free account here: https://app.thejuicehq.com/

👉 You can follow Ben Bradbury on LinkedIn here: https://www.linkedin.com/in/benbradbury/

👉 You can learn more about Workweek here: https://workweek.com/

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