WP-Tonic | WordPress | SaaS | Bootstrap SaaS | Startups

We talk about CSS, Flexbox, CS Grids, CSS frameworks like Bootstrap and Foundation, Sass and other CSS pre-processors.

Our panel this week:

Alex Denning from https://alexdenning.com/ and https://masterwp.co/

Jackie D'Elia from https://jackiedelia.com/

Sallie Goetsch from https://wpfangirl.com/

Jonathan Denwood from https://www.wp-tonic.com/

John Locke from Lockedown SEO

Episode 138 Table of Contents

0:00 Podcast Intros.

1:49 WordPress New Story #1: The Wix Mobile App, A WordPress Joint

https://ma.tt/2016/10/wix-and-the-gpl/

8:07 WordPress Story #2: Lessons from failing to sell WordPress themes at the start of the gold rush

https://alexdenning.com/lessons-sell-wordpress-themes/

25:08 Main Topic: All About CSS

25:26 What things do you find frustrating about CSS?

27:18 How has CSS changed over the years?

30:16 Flexbox, and the CSS problems it has solved

34:44 The browsers that tend to have browser quirks in 2016/2017

37:02 Do CSS Frameworks make front-end development easier or harder?

42:31 Jackie's workflow with Sass and PostCSS.

50:47 John is still old-school with CSS.

51:48 Sallie's workflow and where she wants to go.

53:40 Email is the final frontier for relatively easy CSS support.

58:47 When will CSS Grid be supported in the majority of browsers?

1:02:39 What are some innovative uses of CSS you have seen this year?

1:07:40 Podcast outros

===================

Links Mentioned During Episode 138:

A Complete Guide to Flexbox

https://css-tricks.com/snippets/css/a-guide-to-flexbox/

Using CSS Flexible Boxes

https://developer.mozilla.org/en-US/docs/Web/CSS/CSS_Flexible_Box_Layout/Using_CSS_flexible_boxes

Flexibility: A JavaScript polyfill for Flexbox

https://github.com/jonathantneal/flexibility

Sass: Syntactically Awesome Style Sheets

http://sass-lang.com/

Grunt: The JavaScript Task Runner

http://gruntjs.com/

Gulp: The streaming build system

http://gulpjs.com/

Animate.css

https://daneden.github.io/animate.css/

A Complete Guide to (CSS) Grid

https://css-tricks.com/snippets/css/complete-guide-grid/

CSS Grid Layout Module Level 1

https://www.w3.org/TR/2016/CR-css-grid-1-20160929/

Target Safari 7.1 and 8.0 CSS Styles (OSX Yosemite)

https://www.lockedownseo.com/target-safari-7-1-and-8-0-css-styles-osx-yosemite/

Bootstrap

http://getbootstrap.com/

Foundation by Zurb

http://foundation.zurb.com/

High Performance Responsive Design by Tom Barker (O'Reilly Media)

http://shop.oreilly.com/product/0636920033103.do

Genesis Framework

http://my.studiopress.com/themes/genesis/

PostCSS: A tool for transforming CSS with JavaScript

http://postcss.org/

node-css-mqpacker

https://github.com/hail2u/node-css-mqpacker

Less

http://lesscss.org/

Codekit

https://codekitapp.com/

PHPStorm IDE

https://www.jetbrains.com/phpstorm/

Grid by Example

http://gridbyexample.com/

Perch: The really little content managment system

https://grabaperch.com/

Some Innovative Codepen Examples

http://codepen.io/khadkamhn/pen/amzWKv

http://codepen.io/FelixRilling/pen/vEKGC

Jen Simmons: Revolutionize Your Page: Real Art Direction on the Web

http://jensimmons.com/presentation/revolutionize-your-page-real-art-direction-web

Creating Responsive Shapes With Clip-Path and Breaking Out of the Box

https://www.smashingmagazine.com/2015/05/creating-responsive-shapes-with-clip-path/

CSS Shapes Module Level 1

https://drafts.csswg.org/css-shapes-1/

Carousels Don't Have to be Complicated

http://mediatemple.net/blog/tips/carousels-dont-have-to-be-complicated/

2015.DConstruct.org

http://2015.dconstruct.org/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is a both a WordPress maintenance service, and publisher of a twice weekly WordPress podcast where we talk with some of the most successful people in WordPress development, business, and online marketing.

We put the spotlight on our panelist Sallie Goetsch. Sallie has been involved with the web since it's beginnings in the early 1990s, as well as a career in academia. She talks about these subjects, the WordPress community, living in the UK, and Greek philosophy in this very special episode of WP-Tonic.

Sallie is also the organizer of the East Bay WordPress Meetup and a valued member of the WordPress community.

http://www.meetup.com/Eastbay-WordPress-Meetup/

https://www.wpfangirl.com/

Episode 137 Table of Contents

0:00 Intros

1:42 How did Sallie first get into web development?

4:01 Sallie's early experiences with WordPress

5:07 How Sallie got involved with the East Bay WordPress Meetup

6:52 What are the biggest changes Sallie has seen in the web since the early 1990s?

9:27 What Sallie remembers about the Web Standards Movement.

10:05 Are we still addressing the same concerns on the web as we were ten and twenty years ago?

11:18 How is the web community progressing on making accessibility a priority?

12:43 What advice would Sallie give to people just starting out in web development today?

17:16 Some quick pricing advice.

17:35 Is there anything different about WordPress in comparison to other web communities?

20:46 Are there problems in the larger overall web community when it comes to discrimination?

24:25 Why Sallie left academia.

25:51 Differences with living in the UK and the US.

30:51 Sallie's advice on prequalifying clients.

34:18 Does your physical location make a difference in being able to do business?

37:17 Will the San Francisco WordCamp be brought back anytime soon?

38:47 Jonathan and Sallie have stories about travelling in the winter.

40:20 What does Sallie see happening with WordPress?

45:18 Podcast outros

===================

Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is a both a WordPress maintenance service, and publisher of a twice weekly WordPress business podcast where we talk with some of the most successful people in WordPress development, business, and online marketing.

In this episode we discuss WordCamp Sacramento 2016, about half of the normal WP-Tonic round-table panel were presenting at this year’s Sacramento WordCamp event and we all had a great-time. We would like to say that Jennifer Bourn, the organizing team and the weekend’s volunteers did an amazing job!

Everyone on our panel this week was in attendance at WordCamp Sacramento 2016. Sallie, Kim, and Jonathan all gave presentations as speakers, and John was part of the organizing team. Here is our recap of Sacramento WordCamp 2016.



Episode 136 Table of Contents

0:00 Intros

2:01 WordPress News Story #1: 25 Things I Learned as an Organizer of a WordCamp by SanJeev Mishra

https://sanjeevmishra.com/things-learnt-wordcamp-nashik-2016/

14:15 WordPress News Story #2: WP REST API Content Endpoints Officially Approved for Merge into WordPress 4.7

https://wptavern.com/wp-rest-api-officially-approved-for-merge-into-wordpress-4-7

21:04 Main Story: Recap of WordCamp Sacramento 2016

21:28 Sallie's presentation on Flexbox and what other presentations she enjoyed

23:05 Kim's presentation on Learning Management Systems and the hallway track

26:03 What presentations Jonathan enjoyed on Saturday

31:16 Sallie's observations from the Happiness Bar on Sunday

33:49 The presentations John saw during WordCamp weekend

35:34 The surprising thing John and the Beaver Builder team have in common

36:07 The positive reactions everyone had from this WordCamp

38:31 John's interesting takeaways from the Happiness Bar

41:09 Kim's takeaways from WordCamp Sacramento 2016

42:05 Audience reactions to Jonathan's presentation on podcasting with WordPress

44:08 When to expect WordCamp Sacramento 2017

45:17 Podcast outros

===================

Links mentioned during the show:

Sacramento WordCamp 2016

https://2016.sacramento.wordcamp.org/

Tate Barber: My Time At WordCamp Sacramento

https://medium.com/@tatemz/my-time-at-wordcamp-sacramento-490202b587a5#.yazwfp1ov

===================

Find more bonus content for this episode at the WP-Tonic website:

https://www.wp-tonic.com/podcast/136-wordcamp-sacramento-2016-review/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===========

WP-Tonic is a WordPress support and maintenance service, and publishers of a twice weekly business-focused WordPress podcast where we talk with some of the most successful people in WordPress development, business, and online marketing.

 

What can I say about Beka apart from "cool". She is the lead WooCommerce developer at SkyVerge, who have built a great reputation not only for their work with WooCommerce, but the way they do business. In this interview we cover quite a large landscape of topics however we mostly talk about eCommerce and what Beka has learned about this subject over the past 5 years!

SkyVerge
https://www.skyverge.com/

Sell With WP
https://www.sellwithwp.com/

Episode 135 Table of Contents:

0:00 Intros

1:48 How did Beka first get into web development?

3:17 What were the early days of SkyVerge like? How does it compare to where SkyVerge is now?

4:35 More about how the Jilt app solves cart abandonment and increases revenue.

6:25 How does third-party development factor into the growth of a platform or ecosystem?

8:30 How important is to experience ecommerce as a merchant before you approach it as a developer?

9:47 How did the acquisition of WooCommerce by Automattic affect the WooCommerce development ecosystem?

11:05 Do you see WooCommerce becoming part of WordPress.com at some point?

12:10 Is there a methodology to setting a price for plugins at SkyVerge?

13:39 What is new in WooCommerce Memberships?

17:23 Beka's Real-Life Oregon Trail

19:23 How are the web development cultures different between Shopify and WooCommerce?

25:34 Where do you see ecommerce going overall?

28:27 Does WooCommerce do a disservice by marketing the base-plugin as free?

30:57 How does WooCommerce handle enterprise level traffic? What are the upper limits of continuous orders WooCommerce can actually handle?

34:34 How is the REST API transforming WooCommerce? What things are possible now that were not possible before?

38:24 Podcast Outros

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/135-beka-rice-skyverge/

==============

Subscribe to us on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

=========

Links mentioned during the show:

WooCommerce
https://woocommerce.com/

Shopify
https://www.shopify.com/

Jilt: Abandoned cart recovery for Shopify and WooCommerce
https://jilt.com/

Spreedly
https://www.spreedly.com/

Automattic
https://automattic.com/

WooCommerce Memberships
https://woocommerce.com/products/woocommerce-memberships/

The Oregon Trail
https://archive.org/details/msdos_Oregon_Trail_The_1990
https://en.wikipedia.org/wiki/The_Oregon_Trail_(video_game)

WP REST API
http://v2.wp-api.org/

Magento
https://magento.com/

WooCommerce Holiday Selling Tips 2016
https://woocommerce.com/holiday-tips-2016/

MailChimp Holiday Tips
http://mailchimp.com/holiday-tips/

This week, our panel examines tools and tips for podcasting With WordPress. We look at why you might consider starting a podcast and the tools and services that you should consider using.

In EP134, we discussed podcasting with WordPress: what you need to know, tools to help you, and tips from our panel members on how to launch a new podcast.

We went over what podcasting equipment you'll need, the best podcasting microphone to get started with, useful podcasting software and storage services, and the best podcasting themes and plugins for WordPress.

Our panel this week:

Brian Lee Jackson of Kinsta.com and Woorkup.com
Sallie Goetch of WPFangirl
Jackie D'Elia of Jackie D'Elia Designs
Jonathan Denwood of WP-Tonic and the Mail-Right Show
John Locke of Lockedown Design

Episode 134 Table of Contents

0:00 Intros

2:15 WordPress Story #1: GoDaddy's New Primer Theme Approved on WordPress.org in Same Day
http://wpin.me/godaddy-wordpress-theme-approved-same-day

https://wptavern.com/godaddys-new-primer-theme-bypasses-theme-review-queue-highlights-bottlenecks-in-review-process

9:27 WordPress Story #2: Three Articles Addressing the WordPress Community

Goodbye WordPress
http://jamesdalman.com/goodbye-wordpress/

Hey WordPress Community, Stop Being A Fan And Start Doing
https://surefirewebservices.com/hey-wordpress-community-stop-fan-start/

What Does Any of this Fuss Have to do with WordPress?
https://www.wpfangirl.com/2016/what-does-any-of-this-fuss-have-to-do-with-wordpress/

26:59 WordPress Story #3: The Days of Creating Child Themes for Simple CSS Changes May Soon Be Over
https://wptavern.com/the-days-of-creating-child-themes-for-simple-css-changes-may-soon-be-over

40:26 Main Topic: WordPress Podcasting Tools and Tips

40:44 The first things Brian would do if he were starting a podcast. What are the first two items he would figure out?

42:19 What is the business value in podcasting?

44:00 What's a good microphone to start with? What does the panel use?

44:58 Podcasting is hard to do. Expect to spend a lot of time on it.

45:37 The best way to get started with podcasting is to appear on someone else's podcast.

47:15 What Jackie has learned from launching her own podcast.

51:31 What about transcriptions for podcasts? What is a good service for podcast transcriptions?

53:28 Things that Jonathan has learned from doing the WP-Tonic podcast for the last two years.

55:46 Why would you want to use a service like Libsyn to host your audio files?

57:08 There is power in building a podcasting audience.

59:05 What are the things that Brian looks at when considering subscribing to a podcast?

1:02:15  Consistency of schedule is one of the most important factors in growing a podcast.

1:03:09 School of Podcasting and other resources

1:06:43 The last 10% of sound quality will cost you a lot of time and money.

1:09:34 How did Jackie decide what themes or plugins to use for her WordPress podcast website?

1:11:15 Does the length of a podcast affect whether you listen to a podcast or not?

1:14:50 What has regenerated podcasting in the last few years?

1:15:58 You really don't want to host your own audio files on your WordPress site.

1:17:31 The Smart Podcast Player for WordPress (by Pat Flynn)

1:18:51 The Blubrry PowerPress plugin does some pretty cool stuff.

1:21:42 Some more plugins and podcasting themes that we haven't mentioned yet.

===============

Find Additional Bonus Content at:
https://www.wp-tonic.com/podcast/134-podcasting-with-wordpress/

===============

Links mentioned during the show

The Iceberg of Life by Cory Miller
http://corymiller.com/the-iceberg-of-life/

This Is About The Time I Chose Not To Die by Mike Monteiro
https://medium.com/@monteiro/this-is-about-the-time-i-chose-not-to-die-3c2cc97cf769#.8bbo2uv1a

The Truth
https://www.youtube.com/watch?v=fhnN9bBSVbI

Audio Technica ATR2100 Microphone
https://www.amazon.com/Audio-Technica-ATR2100-USB-Cardioid-Dynamic-Microphone/dp/B004QJOZS4

Rode Podcaster Mirophone
https://www.amazon.com/Audio-Technica-ATR2100-USB-Cardioid-Dynamic-Microphone/dp/B004QJOZS4

Rode Shockmount for Podcaster Microphone
https://www.amazon.com/gp/product/B000WA8KYG/

Rode Swivel Boom Arm for Studio Microphone
https://www.amazon.com/gp/product/B001D7UYBO/

Rode Wind Shield
https://www.amazon.com/gp/product/B0002DUVU4/

Blue Yeti Microphone
https://www.amazon.com/Blue-Yeti-USB-Microphone-Silver/dp/B002VA464S

Rethink.fm - The Forward Thinking Podcast About Web Design and Front-End Development in WordPress
http://rethink.fm/

Libsyn
https://www.libsyn.com/

Blubrry PowerPress Podcasting plugin
https://wordpress.org/plugins/powerpress/

Blubrry Podcasting Services
https://www.blubrry.com/

How I Built It - A podcast about building things on the web
https://howibuilt.it/

Rev
https://www.rev.com/

Timelines of Success (click the Podcasting Resources link in the sidebar)
http://timelinesofsuccess.com/

5by5 Network
http://5by5.tv/

Back To Work
http://5by5.tv/b2w

Roderick on the Line
http://www.merlinmann.com/roderick/

Relay.fm
https://www.relay.fm/

Soundcloud
https://soundcloud.com/

GoodStuff.fm
http://goodstuff.fm/

School of Podcasting
http://schoolofpodcasting.com/

Media Go by Sony
http://mediago.sony.com/enu/download

Multiplicity (IMDB)
http://www.imdb.com/title/tt0117108/

Stitcher
https://www.stitcher.com/

The Audacity to Podcast - A how-to podcast about pocasting and using Audacity
https://theaudacitytopodcast.com/

Smart Podcast Player
https://smartpodcastplayer.com/

Seriously Simple Podcasting
https://wordpress.org/plugins/seriously-simple-podcasting/

Libsyn Podcasting Plugin for WordPress
https://wordpress.org/plugins/libsyn-podcasting/

Appendipity Themes: WordPress podcasting themes
https://www.appendipity.com/

===================

Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===========

WP-Tonic is a WordPress support and maintenance service, and publishers of a twice weekly business-focused WordPress podcast where we talk with some of the most successful people in WordPress development, business, and online marketing.

133 WP Tonic Interview with Kai Davis Outreach Consultant & Author

We talk with consultant Kai Davis about podcast outreach and other forms of marketing.

http://kaidavis.com/

Episode 133 Table of Contents

0:00 Intros

2:20 How does choosing a niche help you as consultant? How do you choose that niche?

3:56 Kai recommends The Positioning Manual by Phillip Morgan
https://philipmorganconsulting.com/authority-resource-center/the-positioning-manual-for-technical-firms/

4:33 What is digital outreach? How does digital outreach help you as a consultant?

6:41 Aligning the needs of the audience builder, the audience, and the audience guest (the outreaching business). How do you figure out how to align values for all three?

9:38 How important is it to nurture relationships within your industry?

10:56 Consulting is not a zero-sum game.

11:31 What prevents consultants from creating educational assets that will be valuable lead magnets?

15:49 Why it's vital to build a product ladder to allow people to engage with you at every price point.

18:08 Why is podcast outreach more important now than a few years ago?

20:55 It takes repetition for people to remember your brand.

21:44 Is appearing on other people's podcast a great way to get your feet wet before starting your own branded podcast?

24:24 What is the hidden benefit of having a podcast with guest interviews?

25:54 What is the Double Your Freelancing Academy? And what are some common mistakes that freelancers make?

28:55 Kai's background in consulting, and what would he tell his younger self about consulting?

33:34 Without clear positioning, it will be very hard to raise your rates or get return business.

35:47 How does Kai balance organic SEO and paid traffic? What changes does he see coming to both of these?

37:48 Without proper positioning, you are magnifying your problems in public.

38:21 Kai has a amazing story about spending money on advertising without having the other pieces in place.

40:05 Podcast outros. Find Kai at:
http://freeoutreachcourse.com/ and
http://doubleyouraudience.com/advice/

Find bonus content from this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/133-kai-davis-digital-outreach-podcast/

===========

Links and resources mentioned during the episode:

The Positioning Manual by Phillip Morgan
https://philipmorganconsulting.com/authority-resource-center/the-positioning-manual-for-technical-firms/

Free Outreach Course
http://freeoutreachcourse.com

Expensive Problem
https://expensiveproblem.com/

Kai Davis Courses and Books
http://doubleyouraudience.com/courses/

Just Fucking Ship by Amy Hoy
https://unicornfree.com/just-fucking-ship/

The Outreach Blueprint
http://doubleyouraudience.com/outreach-blueprint/

Double Your Frelancing Academy
https://doubleyourfreelancing.com/academy/

Brennan Dunn
http://brennandunn.com/
https://twitter.com/brennandunn

Double Your Freelancing (Website)
https://doubleyourfreelancing.com/

Double Your Freelancing Rate (The Book)
https://doubleyourfreelancing.com/rate/

Kai Davis Ask Me Anything
http://doubleyouraudience.com/ama/

===========

WP-Tonic is a WordPress support service, and also publishers of a twice weekly business-focused WordPress podcast where we talk with some of the most successful people in WordPress development and online marketing.

===========


Leave us a review on iTunes! We'd love a detailed review.
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

We have a great panel of WordPress educational experts and developers this Saturday, Morten Rand-Hendriksen from Lynda.com, Kim Shivler, from Whiteglovewebtraining, Jackie D’Elia from  Jackie D’Elia Design and our co-host John Locke from Lockedown Design.

What are the various resources that we have used before? What are the websites, books, seminars, conferences, and courses that we recommend?

Show Table of Contents

0:00 Intros

3:03 WordPress story #1: The Future of eLearning by Chris Lema.
http://chrislema.com/future-of-elearning/

29:44 WordPress story #2: Apply for the Kim Parsell Memorial Scholarship from the WordCamp US 2016 blog. https://2016.us.wordcamp.org/2016/10/03/apply-for-the-kim-parsell-memorial-scholarship/

40:16 Main Topic: Resources for Continuing Your Web Education

40:52 What resources would you recommend to someone who is a total beginner at web design and development?

44:50 Learning the web in the early days vs. learning web design and development today.

48:46 Some great resources for learning web design and web development

57:24 Know what your end goal is, and know what the job market for web design and development looks like.

1:01:44 John recommends some books and sites for learning web design and development

1:03:17 How long does it take to start making a living from web design and development?

1:04:48 Jonathan recommends some books and courses for WordPress development

1:08:32 Why Jackie uses Genesis for WordPress development and some recommended resources for learning WordPress development.

1:12:16 Jackie lists some resources for learning PHP and JavaScript

1:15:02 Kim recommends some resources for learning databases and MySQL.

1:17:34 Podcast outros.

===========

Links and websites mentioned during the show:

Wes Bos
http://wesbos.com/courses/

Zac Gordon: JavaScript for WP
https://javascriptforwp.com/
https://www.wp-tonic.com/podcast/104-zac-gordon-wordpress-educator/

Treehouse
https://teamtreehouse.com/

The App Design Handbook and
Designing Web Applications by Nathan Berry
http://nathanbarry.com/books/

Vi
https://en.wikipedia.org/wiki/Vi

Code School
https://www.codeschool.com/

Codecademy
https://www.codecademy.com/

Judi Knight
https://twitter.com/judiknight
https://newtricks.com/

LinkedIn Learning
https://www.linkedin.com/learning/

Lynda
https://www.lynda.com/

dBase
https://en.wikipedia.org/wiki/DBase

Guil Hernandez on Twitter
https://twitter.com/guilh

Know The Code
https://knowthecode.io/

Know The Business
https://knowthebusiness.io/

Multiple Intelligences
http://www.institute4learning.com/multiple_intelligences.php
https://en.wikipedia.org/wiki/Theory_of_multiple_intelligences

Multiple Inteligences and Learning Styles
http://epltt.coe.uga.edu/index.php?title=Multiple_Intelligences_and_Learning_Styles

Director for Macromedia (Adobe Director)
https://en.wikipedia.org/wiki/Adobe_Director

Designing With Web Standards
https://www.amazon.com/Designing-Web-Standards-Jeffrey-Zeldman/dp/0321616952

A Book Apart
https://abookapart.com/

An Event Apart on Vimeo
https://vimeo.com/channels/aneventapart

Andy Clarke
https://stuffandnonsense.co.uk/
https://stuffandnonsense.co.uk/books
https://24ways.org/authors/andyclarke/
https://speakerdeck.com/malarkey
https://vimeo.com/88392292

A List Apart
http://alistapart.com/

Jeremy Keith
https://adactio.com/
http://clearleft.com/is/jeremy-keith

CSS-Tricks / Chris Coyier
https://css-tricks.com/

Shop Talk Show
http://shoptalkshow.com/

Ethan Marcotte
http://ethanmarcotte.com/
http://unstoppablerobotninja.com/

Jeffrey Zeldman
http://www.zeldman.com/

Digging Into WordPress
https://digwp.com/

The Lodge | CSS Tricks
https://css-tricks.com/lodge/

Professional WordPress Plugin Development
https://www.amazon.com/Professional-WordPress-Plugin-Development-Williams/dp/0470916222

Pippins Plugins - Learn Plugin Development
https://pippinsplugins.com/learn/

StudioPress Blog
http://www.studiopress.com/blog/

Sridhar Katakam - Genesis and WordPress Tutorials
https://sridharkatakam.com/

Carrie Dils, Lynda.com course author (Genesis, WordPress)
https://www.lynda.com/Carrie-Dils/965233-1.html

Morten Rand-Hendriksen, Lynda.com course author (WordPress, web development)
https://www.lynda.com/Morten-Rand-Hendriksen/725535-1.html

Tom McFarlin: A Perspective on Professional WordPress Development
https://tommcfarlin.com/

Rebecca Gill / Web Savvy Marketing
https://www.web-savvy-marketing.com/seo-consulting/

David Powers, Lynda.com coure author (PHP)
https://www.lynda.com/David-Powers/310454-1.html

Foundation PHP
https://foundationphp.com/

Stanford University Free SQL Mini-Course
https://lagunita.stanford.edu/courses/DB/SQL/SelfPaced/about

Khan Academy Intro to SQL course
https://www.khanacademy.org/computing/computer-programming/sql

SQLCourse.com (older site, but still informative)
http://www.sqlcourse.com/

===========

Find bonus content from this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/132-web-education-resources/

===========

WP-Tonic is not just a WordPress maintenance service, but publishers of a twice weekly WordPress business podcast where we talk with some of the most successful people in WordPress development and online marketing.

We have a great interview with WordPress developer, business coach, and podcaster Curtis McHale from Vancouver, BC, CA. Curtis has been involved in the WordPress community for a number of years and has contributed a lot to helping WordPress freelance developer get more quality clients.

You can find Curtis at http://curtismchale.ca/ and at https://twitter.com/curtismchale.

Show Table of Contents

0:00 Intros.

1:28 How important is for you to know why you are in business?

3:00 Stop running a hobby, and start running a business.

4:18 What are some obstacles preventing people from running a successful web development business?

6:38 Why you shouldn't answer your email all day long.

9:08 What holds people back from charging the rates they should be?

10:57 What are your thought on paid discovery and Socratic questioning?

12:53 How can you improve communication with your web development clients?

14:57 What are your thoughts on hourly billing and value pricing?

17:39 Why you should still have an effective hourly rate when you do value pricing.

19:45 How has your lead generation system changed over time?

22:22 Why are more people not doing the marketing that they should be?

25:29 What are actionable steps you can take to improve web development lead generation in a three to six month period?

28:31 If you're a web developer, how do you jump from the 1k to 3k clients to the  6k to 15k clients?

31:50 What are the biggest misconceptions people have about writing a winning proposal?

37:57 Curtis has a special giveaway for our listeners.

40:15 Podcast outros and how you can get a hold of everyone.

We sit down with noted WordPress consultant and business coach Curtis McHale to talk about getting better clients, writing better proposals, effective client communication, pricing your services, marketing, and more.

Get more bonus content at the WP-Tonic website:

https://www.wp-tonic.com/podcast/131-curtis-mchale-wordpress-consultant

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Sites mentioned during the show:

Smart Business Show (iTunes) https://itunes.apple.com/us/podcast/smart-business-show-curtis/id965262802?mt=2

Redbooth https://redbooth.com/

Diane Kinney on real-world freelancing https://poststatus.com/art-self-employed-web-consultant-draft-podcast/

Toggl https://toggl.com/

Easy Digital Downloads https://easydigitaldownloads.com/

Brennan Dunn https://doubleyourfreelancing.com/

Chris Lema https://chirslema/

The 10,000 Hour Rule http://gladwell.com/outliers/the-10000-hour-rule/

Effective Client Email https://curtismchale.ca/effective-client-email/

Writing Proposals That Win Work https://curtismchale.ca/write-proposals-win-work/

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Follow us on iTunes and leave us a review!
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-insights/id893083124?mt=2

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WP-Tonic is a twice weekly WordPress business podcast where we talk with some of the most successful people in WordPress development and online marketing.

We'll look at what inbound marketing and content marketing are, and some examples of businesses using inbound and content marketing. We'll examine our own track records with content marketing, and look at if it has worked for our own clients or not.

If you do any form of online marketing or lead generation, this will be a discussion you don't want to miss.

Our panel for this show:

Adam Fout of Blue Steele Solutions

Bridget Willard of WordImpress!

Sallie Goetch of WP Fangirl

Jonathan Denwood of WP-Tonic

John Locke of Lockedown Design

Show Table of Contents

0:00 Intros

2:50 This week in WordPress stories

2:54 Pippin Williamson of Pippin's Plugins did a huge rundown of different page builders. What were your thoughts?

20:17 There is a theme on ThemeForest selling for $225. Will this be the first of many? Will this have any long-term effects on the theme market?

30:10 The main topic is "Does Content Marketing Really Work?"

31:30 What is content marketing?

33:05 How do you come up with content marketing ideas?

36:51 What happens when you have more ideas than time to publish content?

38:04 Keyword research can be a good way to drive your future content.

39:10 How do you create valuable content that stands out from the sheer volume of information being published?

42:49 Everyone is jumping on the content marketing bandwagon because their ads aren't working anymore.

44:05 How do you publish high-quality content on an aggressive schedule?
44:54 Companies who publish more often get more leads.

45:49 Id there a noticeable difference between companies that embrace content marketing and those who do not?

48:35 Content is king, but the end goal is to build a community or authority.

49:23 What difference does a consistent schedule make in content marketing?

50:43 Content marketing is a long-term game.

51:49 Do well-written case studies make people more likely to do business with you?

55:26 Voice is very important in creating content and resonating with customers.

59:09 Time for the podcast outros.

Get additional bonus content on the WP-Tonic website:

https://www.wp-tonic.com/podcast/130-does-content-marketing-really-work

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Other links mentioned during the show:

The Skyscraper technique http://backlinko.com/skyscraper-technique

HubSpot study on effect of publishing more content on website traffic http://blog.hubspot.com/marketing/blogging-frequency-benchmarks#sm.0001dcwomtvtyflc117m4a86dytzw

Shane Melaugh http://imimpact.com/

Brian Lee Jackson https://woorkup.com/

Robbie Richards http://www.robbierichards.com/

Give WP https://givewp.com/

Can WordPress Scale its Community Without Mentorship? https://wordimpress.com/can-wordpress-scale-community-without-mentorship/

Jen Miller at Need Someone To Blog https://needsomeonetoblog.com/

Robert Nissenbaum at Tactical Social Media http://tacticalsocialmedia.org/

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WP-Tonic is not just a WordPress maintenance service, but publishers of a twice weekly WordPress business podcast where we talk with some of the most successful people in WordPress development and online marketing.

===========



Follow us on iTunes and leave us a review!
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-insights/id893083124?mt=2

We sit down with Chris Handy, CEO and Founder of Thinkhandy to discuss sales funnels, inbound marketing, email marketing, and nurturing leads.

http://www.thinkhandy.com/

Show Table of Contents

0:00 Intros

0:37 What is inbound marketing? How does inbound marketing relate to the sales cycle?

1:40 Inbound marketing has expanded it's meaning to the point of dilution

2:09 People buy differently than they used to

3:00 Content creation has become more casual

3:31 Answering your customers questions online

4:50 Wanting to get questions answered without talking to a sales person

5:58 50% of sales in  B2B are made before you ever speak to the prospect

7:55 Easing into the sales funnel with email marketing

8:34 Every email marketing campaign is going to look different, depending on the business and audience

9:57 People get stuck on The Law of Demand

11:09 Don't be afraid to share unique content in email newsletters

12:20 Be more of a teacher

14:08 Curating and publishing content on a specific subject in your newsletter

16:28 Building a content machine from customer and client feedback

19:08 HItting customer objections head-on

21:00 Using human language and not jargon

22:45 Why do salespeople rush to close the deal

26:26 Matching customers to what they need

29:40 Your job is to take them to the next step of the funnel

31:30 You have to have quotas in sales teams, but realize they influence behavior

33:48 LeadPages buying Drip, and thoughts on automation

38:40 Tracking source of sales referrals is important

39:39 Comparing some of the email marketing solutions

41:02 How sales teams use a CRM to get a 360 degree view of a customer

42:05 Workflows and automated sequences in email marketing

43:13 Podcast outros


You can read more content from this episode on the WP-Tonic website:
 https://www.wp-tonic.com/podcast/129-chris-handy-thinkhandy/

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Subscribe to WP-Tonic in iTunes and leave us a rating:
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-business/id893083124?mt=2

==================

WP-Tonic is not only a WordPress support and maintenance service, but also publishers of a twice weekly WordPress business podcast where we talk with some of the most successful people in WordPress development and online marketing.