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We talk about WordPress Membership Websites With Special Guest Mike Morrison Joint Founder of Themembershipguys.com. Mike Morrison is one half of The Membership Guys. Along with his partner Callie Willows has spent years guiding the growth of memberships, e-learning businesses and online communities. Now they run the Member Site Academy, where they teach small business owners and entrepreneurs the skills and strategies they need to build and grow their own successful membership website.

We talk about WordPress Membership Websites With Special Guest Mike Morrison Joint Founder of Themembershipguys.com. Mike Morrison is one half of The Membership Guys. Along with his partner Callie Willows has spent years guiding the growth of memberships, e-learning businesses and online communities. Now they run the Member Site Academy, where they teach small business owners and entrepreneurs the skills and strategies they need to build and grow their own successful membership website.

We had a detailed conversation with Amy Porterfield about effective online marketing trends in 2017. Amy the real business and with her team has really built a powerful online marketing business, We talk about email marketing, Facebook and live video in this just amazing show.

Amy really is a "down to earth" smart lady who is all about getting great business results not only for her but also for her fans and people who also sign up for one of her great online marketing courses.

We had a detailed conversation with Amy Porterfield about effective online marketing trends in 2017. Amy the real business and with her team has really built a powerful online marketing business, We talk about email marketing, Facebook and live video in this just amazing show.

Amy really is a "down to earth" smart lady who is all about getting great business results not only for her but also for her fans and people who also sign up for one of her great online marketing courses.

196 WP-Tonic: The Best Landing Page Tools and Services in 2017

Main Topic

“What are the best WordPress plugins and online services for building landing pages that convert?”


This Week’s WordPress News Stories


1 - The Story Behind MOJO Marketplace with Brady Nord

https://bobwp.com/story-behind-mojo-marketplace-brady-nord/ �


2 - WordPress 4.8 Improves Accessibility on Admin Screens

https://wptavern.com/wordpress-4-8-improves-accessibility-on-admin-screens


Even though technically a landing page is any web page that a visitor can ‘land on’, it is a page uniquely designed one call to action or CTA. This of course will vary depending on what your goal is when someone visits the landing page. And if it succeeds in guiding them to your intended conversion goal, then your landing page has done its job.

As a standalone part of your website, creating a good landing page is essential whether you want to monetize your site or not, if your goal is to convert your users.

Creating the right landing page will require the right tool, in this round-table episode we look at a number of WordPress plugins and standalone online services that you can use to make that possible.

Here below is list of some of plugins and services that we discussed during the show.

Leadpages

https://www.leadpages.net/

Unbounce

https://unbounce.com/

OptimizePress

https://www.optimizepress.com/

Instapage

https://www.optimizepress.com/

ClickFunnels

https://www.clickfunnels.com/

ThriveThemes

https://thrivethemes.com/

Inbound Now

https://www.inboundnow.com/

196 WP-Tonic: The Best Landing Page Tools and Services in 2017

Main Topic

“What are the best WordPress plugins and online services for building landing pages that convert?”


This Week’s WordPress News Stories


1 - The Story Behind MOJO Marketplace with Brady Nord

https://bobwp.com/story-behind-mojo-marketplace-brady-nord/ �


2 - WordPress 4.8 Improves Accessibility on Admin Screens

https://wptavern.com/wordpress-4-8-improves-accessibility-on-admin-screens


Even though technically a landing page is any web page that a visitor can ‘land on’, it is a page uniquely designed one call to action or CTA. This of course will vary depending on what your goal is when someone visits the landing page. And if it succeeds in guiding them to your intended conversion goal, then your landing page has done its job.

As a standalone part of your website, creating a good landing page is essential whether you want to monetize your site or not, if your goal is to convert your users.

Creating the right landing page will require the right tool, in this round-table episode we look at a number of WordPress plugins and standalone online services that you can use to make that possible.

Here below is list of some of plugins and services that we discussed during the show.

Leadpages

https://www.leadpages.net/

Unbounce

https://unbounce.com/

OptimizePress

https://www.optimizepress.com/

Instapage

https://www.optimizepress.com/

ClickFunnels

https://www.clickfunnels.com/

ThriveThemes

https://thrivethemes.com/

Inbound Now

https://www.inboundnow.com/

We interview Bill Gadless joint co-founder of emagine, one of the leading digital agencies on the East Coast.

Bill co-founded emagine with Brett Cohen at the dawn of the Web. Primarily focused on emagine’s sales and marketing strategy, Bill’s insights have appeared on various occasions in MarketingSherpa, dozens of industry sites and publications and on the national speaking circuit.Prior to emagine, he developed his marketing expertise while building a highly successful direct marketing venture.  With a focus on emagine’s core industries and regional expansion, Bill has focused obsessively on building emagine’s brand within the B2B, High-Tech and Healthcare sectors.

Starting in the Boston region, Bill has successfully taken emagine from a regional player to a national leader in emagine’s target industries.

emagine

http://www.emagine.com/

Bill Gadless on Twitter

https://twitter.com/emaginebill

Table of Contents for Episode 195

0:00 Podcast intros.

1:38 How did Bill and Brett first start emagine? How did they get their first clients?

9:36 How important is marketing and sales to the financial health of a web agency?

13:58 Why your portfolio is an important asset? How did emagine build their portfolio in early days?

17:55 Differentiating yourself as a small agency. How are agencies limiting your earning potential?

25:41 When it comes to a value conversation with a client, how do you determine what you bring to the table?

30:43 Having fear about picking a niche. Why making The Hard Decision is so important.

35:54 What are Bill's thoughts on inbound marketing? What are other forms of marketing that agencies should be looking at?

43:07 How sales cycles change as you move from smaller clients to larger clients. What factors go into buying decisions in larger organizations?

47:40 What are challenges you might face with solvency as your agency grows? How do you manage cash flow?

51:50 What do you look for at emagine when hiring talent? What things are most important when hiring?

56:46 Podcast outros.

===========================

Links mentioned during the show

SWOT Analysis

The Win Without Pitching Manifesto

HubSpot

===========================

Give WP-Tonic a positive review on iTunes!

https://itunes.apple.com/us/podcast/wp-tonic-a-wordpress-podcast-for-web-professionals/id893083124?mt=2

We interview Bill Gadless joint co-founder of emagine, one of the leading digital agencies on the East Coast.

Bill co-founded emagine with Brett Cohen at the dawn of the Web. Primarily focused on emagine’s sales and marketing strategy, Bill’s insights have appeared on various occasions in MarketingSherpa, dozens of industry sites and publications and on the national speaking circuit.Prior to emagine, he developed his marketing expertise while building a highly successful direct marketing venture.  With a focus on emagine’s core industries and regional expansion, Bill has focused obsessively on building emagine’s brand within the B2B, High-Tech and Healthcare sectors.

Starting in the Boston region, Bill has successfully taken emagine from a regional player to a national leader in emagine’s target industries.

emagine

http://www.emagine.com/

Bill Gadless on Twitter

https://twitter.com/emaginebill

Table of Contents for Episode 195

0:00 Podcast intros.

1:38 How did Bill and Brett first start emagine? How did they get their first clients?

9:36 How important is marketing and sales to the financial health of a web agency?

13:58 Why your portfolio is an important asset? How did emagine build their portfolio in early days?

17:55 Differentiating yourself as a small agency. How are agencies limiting your earning potential?

25:41 When it comes to a value conversation with a client, how do you determine what you bring to the table?

30:43 Having fear about picking a niche. Why making The Hard Decision is so important.

35:54 What are Bill's thoughts on inbound marketing? What are other forms of marketing that agencies should be looking at?

43:07 How sales cycles change as you move from smaller clients to larger clients. What factors go into buying decisions in larger organizations?

47:40 What are challenges you might face with solvency as your agency grows? How do you manage cash flow?

51:50 What do you look for at emagine when hiring talent? What things are most important when hiring?

56:46 Podcast outros.

===========================

Links mentioned during the show

SWOT Analysis

The Win Without Pitching Manifesto

HubSpot

===========================

Give WP-Tonic a positive review on iTunes!

https://itunes.apple.com/us/podcast/wp-tonic-a-wordpress-podcast-for-web-professionals/id893083124?mt=2

We look at useful and interesting WordPress plugins that you might not know about. Our WordPress panel looks at some lesser-known plugins that we find useful.

Here's who was on the panel this week:

Adam Preiser https://www.wpcrafter.com/

Sallie Goetsch: https://wpfangirl.com/

Jackie D'Elia: https://jackiedelia.com/

Jonathan Denwood: https://www.wp-tonic.com/

John Locke: https://www.lockedownseo.com/

Table of Contents for Episode 194

0:00 Podcast intros.

1:58 WordPress Story #1: What to Expect in WordPress 4.8

11:05 WordPress Story #2: WordPress.com Experiments With Allowing Business Plan Customers to Install Third-Party Plugins and Themes

25:54 Main Topic: Lesser-Known WordPress Plugins that are Insanely Useful

58:40 Podcast outros.

Links Mentioned During the Episode

Real-Time Find and Replace

HTML Widget Text (Easily add HTML to widget titles)

Image Widget (add images to widget areas)

Widget CSS Classes

WP Featherlight

WP Subtitle

SVG Support (Use SVGs in WordPress)

Kint PHP Debugger

Force Regenerate Thumbnails

Wa11y The Web Accessibility Toolbox

Super Side Me

WP Migrate DB Pro

Mergebot

Better Search and Replace

WP Advanced Database Cleaner

Simple Alert for Old Post

Image Regenerate & Select Crop

Related Posts for WordPress

Rich Text Excerpts

Anti-Spam

Term Management Tools

Custom Field Bulk Editor

MashShare

Widget Options

CometCache

WP Rollback

WP Security Audit Log

Yoast Premium

ACF

Say What?

Post Types Order

Admin Menu Editor

Full Width Templates

Reorder Post Within Categories

Imagify Image Optimizer

User Roles and Capabilities

We look at useful and interesting WordPress plugins that you might not know about. Our WordPress panel looks at some lesser-known plugins that we find useful.

Here's who was on the panel this week:

Adam Preiser https://www.wpcrafter.com/

Sallie Goetsch: https://wpfangirl.com/

Jackie D'Elia: https://jackiedelia.com/

Jonathan Denwood: https://www.wp-tonic.com/

John Locke: https://www.lockedowndesign.com/

Table of Contents for Episode 194

0:00 Podcast intros.

1:58 WordPress Story #1: What to Expect in WordPress 4.8

11:05 WordPress Story #2: WordPress.com Experiments With Allowing Business Plan Customers to Install Third-Party Plugins and Themes

25:54 Main Topic: Lesser-Known WordPress Plugins that are Insanely Useful

58:40 Podcast outros.

Links Mentioned During the Episode

Real-Time Find and Replace

HTML Widget Text (Easily add HTML to widget titles)

Image Widget (add images to widget areas)

Widget CSS Classes

WP Featherlight

WP Subtitle

SVG Support (Use SVGs in WordPress)

Kint PHP Debugger

Force Regenerate Thumbnails

Wa11y The Web Accessibility Toolbox

Super Side Me

WP Migrate DB Pro

Mergebot

Better Search and Replace

WP Advanced Database Cleaner

Simple Alert for Old Post

Image Regenerate & Select Crop

Related Posts for WordPress

Rich Text Excerpts

Anti-Spam

Term Management Tools

Custom Field Bulk Editor

MashShare

Widget Options

CometCache

WP Rollback

WP Security Audit Log

Yoast Premium

ACF

Say What?

Post Types Order

Admin Menu Editor

Full Width Templates

Reorder Post Within Categories

Imagify Image Optimizer

User Roles and Capabilities