WPwatercooler - Weekly WordPress Talk Show

WPwatercooler - Weekly WordPress Talk Show

By Jason Tucker, Sé Reed, Jason CosperBusinessTechnology
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WPwatercooler - Weekly WordPress Talk Show episodes

  • EP218 – Tying it all together, processes for your WordPress powered business
    This week on WPwatercooler we're going to be talking about making WordPress work for you and your business processes. From customer intake to invoicing and deliverables we'll try and cover it all for you this week on WPwatercooler

    * Gravity Forms Salesforce Add-on — WordPress Plugins
    * 23 Best CRM Tools for WordPress to Boost Your Business – WPMU DEV
    * The Zapbook – Explore Case Studies, Use Cases, Customers, and Apps – Zapier
    * WordPress-to-lead for Salesforce CRM — WordPress Plugins
    * Using the Invisible reCAPTCHA  |  reCAPTCHA  |  Google Developers
    * Popular Posts Tabbed Widget for Jetpack — WordPress Plugins
    * Top Posts — Jetpack for WordPress
    * Social Warfare WordPress Plugin


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    0 min
  • WPblab EP58 – Building Your WordPress Business Relationships Locally w/ Ross Gile – DigiCal
    Building Your WordPress Business Relationships Locally – Ross Gile. Ross is owner of DigiCal a web development company in Whittier California. Ross is very involved in his City Council and Chamber of Commerce, we want to explore what the benefits are with connecting with local groups and how it as helped his business. http://twitter.com/jasontucker http://twitter.com/youtoocanbeguru http://twitter.com/rossgile Notes * Ross' Website DigiCal – http://www.digical.com * Join the chamber of commerce * Our local Chamber of Commerce https://www.whittierchamber.com/ * Attend the events at your local chamber – get to shake hands and network with the right people * Chambers are for networking, meeting local businesses and talking with great local people. * Membership often includes free services such as monthly newsletters and promotions * The meetings can be a lot like a ‘meetup’ in style/atmosphere * There are side benefits too – making new friends, people remembering you when special events and opportunities come up – building relationships * Whittier Chamber of Commerce Business Expo * BNI – business networking international – forced leads needed to participate * DigiCal on Facebook * Make Notecards and HANDwrite thank yous to send to people. * Try to send out at least 5 notecards a week * Ross Dancing https://www.youtube.com/watch?v=8pWit6WWVRQ * Offer to teach a class at the local ‘adult learning’ center or college * Give yourself and your services away from time to time – great exposure * Don’t just ‘build business’ – build friendships too, networking is not the same as selling * Give back to your local community * Build a local events website like Ross did http://www.whittierevents.com/ * Time.ly calendar plugin for WordPress * Leveraging your time – try investing 10 hours in your community/networking and you’ll get that much + more in return, can start with only 1 or 2 hours per week * Start small – don’t say yes to everything (work/life balance) * Outsource when you feel overwhelmed or underskilled – you don’t have to do everything yourself Thanks to these fine folks to helping us with our crowd sourced show notes Jonathan Perlman – @jpurpleman Cheryl LaPrade – @yaycheryl Sherie LaPrade – @heysherie James Tryon – @jamestryon

    See acast.com/privacy for privacy and opt-out information.

    1 hr 20 min
  • WPblab EP58 – Building Your WordPress Business Relationships Locally w/ Ross Gile – DigiCal
    Building Your WordPress Business Relationships Locally – Ross Gile. Ross is owner of DigiCal a web development company in Whittier California. Ross is very involved in his City Council and Chamber of Commerce, we want to explore what the benefits are with connecting with local groups and how it as helped his business.
    http://twitter.com/jasontucker

    http://twitter.com/youtoocanbeguru

    http://twitter.com/rossgile
    Notes

    * Ross' Website DigiCal – http://www.digical.com
    * Join the chamber of commerce
    * Our local Chamber of Commerce https://www.whittierchamber.com/
    * Attend the events at your local chamber – get to shake hands and network with the right people
    * Chambers are for networking, meeting local businesses and talking with great local people.
    * Membership often includes free services such as monthly newsletters and promotions
    * The meetings can be a lot like a ‘meetup’ in style/atmosphere
    * There are side benefits too – making new friends, people remembering you when special events and opportunities come up – building relationships
    * Whittier Chamber of Commerce Business Expo
    * BNI – business networking international – forced leads needed to participate
    * DigiCal on Facebook
    * Make Notecards and HANDwrite thank yous to send to people.
    * Try to send out at least 5 notecards a week
    * Ross Dancing https://www.youtube.com/watch?v=8pWit6WWVRQ
    * Offer to teach a class at the local ‘adult learning’ center or college
    * Give yourself and your services away from time to time – great exposure
    * Don’t just ‘build business’ – build friendships too, networking is not the same as selling
    * Give back to your local community
    * Build a local events website like Ross did http://www.whittierevents.com/

    * Time.ly calendar plugin for WordPress


    * Leveraging your time – try investing 10 hours in your community/networking and you’ll get that much + more in return, can start with only 1 or 2 hours per week
    * Start small – don’t say yes to everything (work/life balance)
    * Outsource when you feel overwhelmed or underskilled – you don’t have to do everything yourself

    Thanks to these fine folks to helping us with our crowd sourced show notes
    Jonathan Perlman – @jpurpleman

    Cheryl LaPrade – @yaycheryl

    Sherie LaPrade – @heysherie

    James Tryon – @jamestryon

    See acast.com/privacy for privacy and opt-out information.

    0 min
  • EP217 – WordPress in 2017 – What are we excited about?
    This week on WPwatercooler we'll be looking ahead in 2017 and discussing what we are excited about in WordPress. * Matt Mullenweg: State Of The Word 2016 | WordPress.tv * About » Roadmap — WordPress * WordPress Ideas * Make WordPress Core – WordPress Development Updates * Theme Directory — Free WordPress Themes * add_editor_style() | Function | WordPress Developer Resources * GoDaddy * BeaverBuilder

    See acast.com/privacy for privacy and opt-out information.

    31 min
  • EP217 – WordPress in 2017 – What are we excited about?
    This week on WPwatercooler we'll be looking ahead in 2017 and discussing what we are excited about in WordPress.

    * Matt Mullenweg: State Of The Word 2016 | WordPress.tv
    * About » Roadmap — WordPress
    * WordPress Ideas
    * Make WordPress Core – WordPress Development Updates
    * Theme Directory — Free WordPress Themes
    * add_editor_style() | Function | WordPress Developer Resources
    * GoDaddy
    * BeaverBuilder


    See acast.com/privacy for privacy and opt-out information.

    31 min
  • WPblab EP57 – The Nuts & Bolts of Effective WordPress Business Blogging w/ Jen Miller
    This week on WPblab Jen Miller of needsomeonetoblog.com will be discussing how to get started with effectively starting a blog for your business. * Jason Tucker (@jasontucker) * Bridget Willard (@YouTooCanBeGuru) * Jen Miller (@JenBlogs4U) Notes * GiveWP Channel * Jen Miller – Need Someone To Blog? * Be Seen Blogging * Need Someone To… * Women in WP * How can people find you as a business that blogs for others? Jen uses SEO, has a solid website name and people find her based on the type of work she does for others. * How much should you share on the blog of yourself? Who you are and what you stand for, let people know who are you and what you do. Let yourself stand out. If you are a better fit than the client will go with you. * Should there be a theme in your blog? Definitely. Bring a common element into the story. Dogs, volunteering. Build common ground with potential clients. * Hobbies and work can be tied together and can be talked about on the blog * How do you find themes for clients? Their hobbies and activities they do. * Not being in front of the computer means brain chills out and idle and have a great idea. * Do you recommend you follow / stalk clients before helping. No, they won’t have social in place. * Interviews and judging characters really helps to get ideas for the blog * How does the small business person sell the one t-shirt? You need a platform. Blogger, * WordPress, medium. Ideally starting with Facebook Page. * Own that space * Custom domain, memorable, keyword filled * Keywords tools: * SpyFu * Google Adwords * KeywordPlanner * Tell the backstory on the about page, tell the juicy tips. Tell the story behind the story * Dollywood * #hiroy * HiRoy T-shirt * Tell the backstory of Rachel Carden setting it up… * Show how your clients are using your product in unique ways with case studies. * Some give out the secret sauce on the blog. Clients won’t go through it all http://noahelias.net/ * Sells the product by telling a story through the blog http://noahfineart.com/blog/life-it-requires-some-assembly/ * How do you get a story? Write a post it note and write up of why the product started, how it started. * Do website first. Then do twitter, then do facebook then do blog. Build in layers. Need copy! * The blog needs to match the supporting content that must have been been in a book 40 years ago. * Update website and revise all copy with keywords * Analyse support tickets, write about what people have issue with. Write about what people are searching for https://givewp.com/blog/ * Write the blog post in google docs or a shareable medium. Not in WordPress * Looking for grammatical errors * More eyes on the words * Distraction free writing and revisions not really used in WordPress. * Blog posts need to be shared on social media platforms.

    See acast.com/privacy for privacy and opt-out information.

    1 hr 24 min
  • WPblab EP57 – The Nuts & Bolts of Effective WordPress Business Blogging w/ Jen Miller
    This week on WPblab Jen Miller of needsomeonetoblog.com will be discussing how to get started with effectively starting a blog for your business.

    * Jason Tucker (@jasontucker)
    * Bridget Willard (@YouTooCanBeGuru)
    * Jen Miller (@JenBlogs4U)

    Notes

    * GiveWP Channel
    * Jen Miller – Need Someone To Blog?
    * Be Seen Blogging
    * Need Someone To…
    * Women in WP
    * How can people find you as a business that blogs for others? Jen uses SEO, has a solid website name and people find her based on the type of work she does for others.
    * How much should you share on the blog of yourself? Who you are and what you stand for, let people know who are you and what you do. Let yourself stand out. If you are a better fit than the client will go with you.
    * Should there be a theme in your blog? Definitely. Bring a common element into the story. Dogs, volunteering. Build common ground with potential clients.
    * Hobbies and work can be tied together and can be talked about on the blog
    * How do you find themes for clients? Their hobbies and activities they do.
    * Not being in front of the computer means brain chills out and idle and have a great idea.
    * Do you recommend you follow / stalk clients before helping. No, they won’t have social in place.
    * Interviews and judging characters really helps to get ideas for the blog
    * How does the small business person sell the one t-shirt? You need a platform. Blogger,
    * WordPress, medium. Ideally starting with Facebook Page.
    * Own that space
    * Custom domain, memorable, keyword filled
    * Keywords tools:

    * SpyFu
    * Google Adwords
    * KeywordPlanner


    * Tell the backstory on the about page, tell the juicy tips. Tell the story behind the story

    * Dollywood
    * #hiroy
    * HiRoy T-shirt


    * Tell the backstory of Rachel Carden setting it up…
    * Show how your clients are using your product in unique ways with case studies.
    * Some give out the secret sauce on the blog. Clients won’t go through it all

    http://noahelias.net/
    * Sells the product by telling a story through the blog

    http://noahfineart.com/blog/life-it-requires-some-assembly/
    * How do you get a story? Write a post it note and write up of why the product started, how it started.
    * Do website first. Then do twitter, then do facebook then do blog. Build in layers. Need copy!
    * The blog needs to match the supporting content that must have been been in a book 40 years ago.
    * Update website and revise all copy with keywords
    * Analyse support tickets, write about what people have issue with. Write about what people are searching for https://givewp.com/blog/
    * Write the blog post in google docs or a shareable medium. Not in WordPress
    * Looking for grammatical errors
    * More eyes on the words
    * Distraction free writing and revisions not really used in WordPress.
    * Blog posts need to be shared on social media platforms.

    See acast.com/privacy for privacy and opt-out information.

    1 hr 24 min
  • WPblab EP56 – Expanding Your WordPress Business on Pinterest w/ Carol Stephen
    This week on WPblab Carol Stephen will be joining us to discuss how you can expand your WordPress business on Pinterest. You can find Carol Stephen on Pinterest and her company Your Social Media Works she also runs the #DigiBlogChat on Tuesdays at 1pm PST. * Pinterest is a visual discovery “search engine” * Best to keep most popular boards at the top of your account since most people access via mobile * People on Pinterest are often there to buy or plan future purchases * Pinterest is ‘very sticky’ which means people tend to spend a lot of time on the site * Make sure you use very well-written descriptions, utilizing keywords * Using meta descriptions on images for your website ensures that when photos are pinned to pinterest they have the correct information * Very important to sign up for a ‘business account’ to get access to analytics * Pinterest is especially important to focus on if a majority of your audience is women * Timing is important; 6-7pm is when most people are active – there are apps to help you determine the best time to pin / keywords * Group boards can be helpful to create or join because they get a lot more traffic/interest * People want long skinny pins – got it * You can use a pinterest account to curate work you’ve done as a portfolio * Very important to click on the pin to follow the link and make sure you find the source – it may not link to what you think it is linking to! * Make sure if you are commenting on pins, you tag the Pinner … many accounts have thousands of pins and will miss your comment if you don’t tag them * Use your secret board as a draft or backlog. * Put the board with your blog posts or where you want to direct your traffic right next to your most popular board.  People may come to look at one and click through to the other! * Also use some of your Pinterest boards to share your personality and hobbies Links * http://www.canva.com – Amazingly Simple Graphic Design Software * http://www.getstencil.com – Ridiculously simple image creation for social media marketers, bloggers and small businesses. * https://wordpress.org/plugins/pinterest-pin-it-button/ – Pin-it Button plugin * https://wordpress.org/plugins/mashsharer/ – Social Media Share Buttons * https://wordpress.tv/2015/10/10/brianna-privett-rich-pins-twitter-cards-and-facebook-super-charge-your-social-media-strategy-with-wordpress/   These folks helped us with the show notes this episode Cheryl LaPrade – @YayCheryl Sherie LaPrade – @HeySherie Jason Tucker – WPwatercooler @jasontucker James Tryon – @jamestryon

    See acast.com/privacy for privacy and opt-out information.

    1 hr 25 min
  • WPblab EP56 – Expanding Your WordPress Business on Pinterest w/ Carol Stephen
    This week on WPblab Carol Stephen will be joining us to discuss how you can expand your WordPress business on Pinterest.
    You can find Carol Stephen on Pinterest and her company Your Social Media Works she also runs the #DigiBlogChat on Tuesdays at 1pm PST.

    * Pinterest is a visual discovery “search engine”
    * Best to keep most popular boards at the top of your account since most people access via mobile
    * People on Pinterest are often there to buy or plan future purchases
    * Pinterest is ‘very sticky’ which means people tend to spend a lot of time on the site
    * Make sure you use very well-written descriptions, utilizing keywords
    * Using meta descriptions on images for your website ensures that when photos are pinned to pinterest they have the correct information
    * Very important to sign up for a ‘business account’ to get access to analytics
    * Pinterest is especially important to focus on if a majority of your audience is women
    * Timing is important; 6-7pm is when most people are active – there are apps to help you determine the best time to pin / keywords
    * Group boards can be helpful to create or join because they get a lot more traffic/interest
    * People want long skinny pins – got it
    * You can use a pinterest account to curate work you’ve done as a portfolio
    * Very important to click on the pin to follow the link and make sure you find the source – it may not link to what you think it is linking to!
    * Make sure if you are commenting on pins, you tag the Pinner … many accounts have thousands of pins and will miss your comment if you don’t tag them
    * Use your secret board as a draft or backlog.
    * Put the board with your blog posts or where you want to direct your traffic right next to your most popular board.  People may come to look at one and click through to the other!
    * Also use some of your Pinterest boards to share your personality and hobbies

    Links

    * http://www.canva.com – Amazingly Simple Graphic Design Software
    * http://www.getstencil.com – Ridiculously simple image creation for social media marketers, bloggers and small businesses.
    * https://wordpress.org/plugins/pinterest-pin-it-button/ – Pin-it Button plugin
    * https://wordpress.org/plugins/mashsharer/ – Social Media Share Buttons
    * https://wordpress.tv/2015/10/10/brianna-privett-rich-pins-twitter-cards-and-facebook-super-charge-your-social-media-strategy-with-wordpress/

     
    These folks helped us with the show notes this episode
    Cheryl LaPrade – @YayCheryl

    Sherie LaPrade – @HeySherie

    Jason Tucker – WPwatercooler @jasontucker

    James Tryon – @jamestryon

    See acast.com/privacy for privacy and opt-out information.

    1 hr 25 min
  • EP216 – A Year in WordPress 2016
    This week on WPwatercooler we'll be going over what happened in 2016 and what we should be looking forward to in 2017. * Matt Mullenweg State of the Word, 2016 -Post Status * State of the Word 2016: Mullenweg Pushes Calypso as Future of WordPress’ Interface, Proposes Major Changes to Release Cycle – WordPress Tavern * PHP Compatibility Checker * PHP 6 Certified:Unisex Tee * Let’s Encrypt-Free SSL/TLS Certificates * Pardon Our Interruption * Theme Directory * Blog Tool, Publishing Platform, and CMS-WordPress * The Rolling Stones * Motley Crue

    See acast.com/privacy for privacy and opt-out information.

    30 min

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WordPress from Install to Publish. WPwatercooler is a live video and audio roundtable discussion from WordPress professionals from around the industry who offer tips, best practices, and lively debate on how to put the content management system to use. WPwatercooler is part of the WPwatercooler Network

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