Chiquita Mason is the founder of “Redefined Beauty”, a makeup brand that specializes in making smudge-proof matte lipsticks and high-shine, non-sticky lip glosses with a smooth, effortless finish.
Frustrated by having to constantly reapply lipstick or compromise on quality for affordability, she launched this brand to create highly dependable, everyday lip products for women of all ages, skin tones, and lifestyles. Her professional background as a makeup artist heavily influenced the formulation of her collection, ensuring women wouldn't have to choose between luxury quality and daily wearability. Redefined Beauty is gaining attention across beauty and entertainment, with celebrities like Coko of SWV and actress/comedian Kym Whitley wearing the brand’s lipsticks.
Chiquita joins the show to talk about Redefined Beauty, why lipstick remains a timeless confidence tool, and how busy women can use beauty as a quick form of self-expression.