In this final segment with Thomas Lah, executive director and executive vice president of TSIA we talk growth levers. In our conversation about his book, Digital Hesitation: Why B2B Companies Aren’t Reaching Their Full Potential we dive deep into the variety of levers, setting expectations and how a lever will work for your digital model.

Thomas Lah, executive director and executive vice president at TSIA is back and he’s sharing some deep insights from his book “Digital Hesitation – Why B2B Companies Aren’t Reaching Their Full Potential” as we dive into the role of digital value propositions and product line growth being key building blocks for digital business models.

Download or purchase the book, Digital Hesitation – Why B2B Companies Aren’t Reaching Their Full Potential

It’s time to understand why companies are hesitant to make the transition into digital business models and we hear it straight from the expert. Thomas Lah, Executive Director & Executive VP at TSIA joins this episode to talk about his new book “Digital Hesitation – Why B2B Companies Aren’t Reaching Their Full Potential”, the impact of the first and second wave and the complexity of complex.

Download or purchase the book: https://www.tsia.com/digital-hesitation

Knowing when and where to apply industry know-how is a key ingredient to the recipe for customer success. Leslie Stretch, CEO of Medallia joins Kevin Dobbs to talk about using partners to provide know-how in customer experiences. They round out their conversation covering the complex and not-so complex adoption of digital technologies and who actually has ownership of a customer.

Leslie Stretch, CEO of Medallia is back with Kevin Dobbs talking about his customer driven roadmap. He also shares thoughts on the valuable lessons of sticking with customers through good & bad and shares what he won't do for a deal.

Leslie Stretch, CEO of Medallia joins the podcast to share his stories about CEOs that are transforming their businesses to digital first businesses. We also learn about the silent majority and the legion of minority companies after Leslie tells us a bit about Carlsberg lager.

Partnerships are the topic of this episode. N3’s Jeff Laue talks about how your partners are what can make you more competitive. He also shares his thoughts with host Kevin Dobbs about the when’s the right time to be brought in to help a client and the right questions to ask.

Kevin Dobbs and N3 CEO Jeff Laue continue their conversation on the XaaS Files podcast by going into the people aspect of subscription business. They cover finding the right people, bringing in leaders with the right IQ and EQ and his first-hand experience of not just hiring consultants but being one.

“First do no harm”. CEO of N3, Jeff Laue shares his thoughts with host Kevin Dobbs on how the Hippocratic oath can be applied to the subscription-based businesses. Jeff also shares examples of companies that have been doing well during COVID times and how N3 is helping with customer success.

Goldman Sachs’, Steve Strongin joins again to share his guidance on what it takes to be a good platform player. He also talks about what it means to master the standardized stack and you’ll enjoy his insightful comparison of how running a scaled business is like an old silent movie.

Read Steve Strongin’s full reports that were mentioned in the episode: What the Market Pays For - https://www.goldmansachs.com/insights/pages/what-the-market-pays-for.html Everything-as-a-Service Economy - https://www.gspublishing.com/content/research/en/reports/2018/12/03/7492423e-cacb-4e08-9f6b-f76924b5ce24.html

The Great Reset: A Framework for Investing After COVID-19 - https://www.goldmansachs.com/insights/podcasts/episodes/06-09-2020-steve-strongin.html A Survivor’s Guide to Disruption - https://www.goldmansachs.com/insights/pages/survivors-guide-to-disruption.html