Greg Twemlow explores the profound connection between the "human crisis" and the "Earth's crisis," arguing that human indifference is the root cause of planetary degradation. Twemlow introduces concepts like Viriditas, the regenerative force of nature, and Kairos, opportune moments for change, framing them against historical warnings from figures like Albert Camus, who in 1946 foresaw humanity's indifference to violence extending to nature itself. The article then highlights the "machinery of numbness" created by speed, comfort, and convenience, exacerbated by capitalism and AI, which prioritises profit over true ecological wealth. As an antidote, Twemlow proposes the "covenant of reciprocity," advocating for an Infusion Tax and a collective commitment to giving back more to nature than is taken, underpinned by personal "Sacred Pauses" and broader societal shifts in governance, design, and culture, ultimately urging a move from complacent "sleepwalk" to conscious "wake" for the planet's future. Read the article.