How do you handle this objection: “We decided to wait to sell our house until after the coronavirus has passed.”

Watch this clip from one of our weekly coaching roleplay calls to learn how to specifically answer this objection.

We modified the “We’re taking our house off the market” script on page 99 of The Book of YES (get your free copy HERE) for the coronavirus objection.

3 things you should remember:

1. It’s about their motivation, not yours.
2. Connect before trying to convince. Earn their trust and put their best interest first. Let them know that you genuinely care about them and want to get them what they want.
3. Your job is to be a problem-solver. Find out their concerns and figure out a no-B.S. solution that gets them the best results.

How are you handling it? Are you doing anything differently? Let me know in the comments section.

If you want to be a master at handling tough objections, you have to get on the waitlist for the all new Challenge. It’s 100 days of intensive training to help you accelerate your business and your income. Click here to learn more https://yesmasters.com/challenge.

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Kevin Ward is a real estate coach, speaker, and trainer at YESMasters.com and #1 Bestselling author of "The Book of YES: The Ultimate Real Estate Agent Conversation Guide."

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