One of the most powerful video marketing strategies for a real estate agent is getting great video testimonials from clients and past clients.  People don’t believe what you say about you, but they believe what others say about you.  I call it the power of third-party credibility.

Here are the 4 simple steps to getting and using video testimonials:

1. Ask for it…multiple times if necessary.

2. Make it simple…and get it done.

3. Have them tell the story…”How did we meet?”  “What happened next?”

4. Post it…everywhere.  On Youtube.  On your Website (have a Testimonials Tab).  And on Social Media (Facebook and Instagram, etc).

 

 

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