Michael Steele speaks with Chris Hayes about his new book, “The Sirens' Call: How Attention Became the World's Most Endangered Resource.” Chris talks about sticking to his morals while simultaneously trying to capture the attention of millions every night on MSNBC. He and Michael discuss attention- how tech companies monetize it and how Donald Trump used it to seek political office. Plus, how we can begin to regain our own attention and minds in the internet age.

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Check out Chris' book, The Sirens' Call, here: https://www.amazon.com/Sirens-Call-Attention-Endangered-Resource/dp/0593653114

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