The soda market is shrinking. People are realizing that all sodas, even diet sodas are not good for them. But, they still want that taste and satisfaction. So where do they turn? Enter a new product that I believe is creating its own unique space. Wave soda is tucked into a space between health drinks, 0 flavor carbonated drinks, and regular soda. And its market share is growing. Rapidly. Our guest this week is CEO and Founder of Wave Soda, Nat Noone. We discuss how he came up with the idea, his career setbacks, the courage to re-start, fundraising, and where his company can go. Very candid and revealing chat about a company that isn't fully grown yet.
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy