What Alignment Really Means. And How to Follow the Signal

What is alignment, really? Beyond the buzzword.

In this kickoff episode, Kaitlin Merchant shares the origin of The Alignment Engine and what it means to shift from pressure to power, from hustle to harmony. Through stories of art, intuition, strategic clarity, and brand-building, you’ll hear how “absolutely not” moments often become the turning points that bring you into alignment with your higher signal.

Whether you’re a founder, creative, consultant, or recovering overachiever, this episode offers a grounded invitation to reconnect with your internal compass and start building the systems that support real, soul-led momentum.

You’ll walk away with:

• A deeper definition of alignment (and why it matters)
• The difference between instinct and noise
• One question to help you make your next move with clarity

Mentioned in this episode:
Grab your free copy of the 5 Precision Prompts to Realign Your Life and Business at thealignmentengine.com — scroll to the bottom of the homepage.