Make Marketing Suck Less for Expertise-Driven Solo Businesses

Your Marketing To-Don’t List


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Sometimes when it comes to marketing, we are our own worst enemies. 


We are kicking off a brand new series about how we unintentionally make marketing suck more for our businesses. 


And sometimes we don't even realize we are doing these things, but there are these tiny ways that we sabotage our business, our sanity with the choices we make when it comes to marketing.


Let's jump right in with the first big sabotage I see all the time. 


In this episode, you will hear:

  • How solo business owners unknowingly make marketing harder for their businesses through certain choices
  • The instinct to add more marketing strategies and how it may be more beneficial to subtract instead.
  • How to focus on fewer marketing tactics that are more effective, particularly for solo business owners

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Full show notes and transcript are here.

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Make Marketing Suck Less for Expertise-Driven Solo BusinessesBy Dr. Michelle Mazur

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