This Episode, Aaron interviews Collaboration Expert Melanie Colling

Melanie shares how she came to be a Collaboration Expert.

She hosts the “Business Connections” podcast, and states:

I am on a mission to empower business owners, leaders and experts to embrace ‘The Connection Economy’ to accelerate their businesses and in turn create the change we want to see in the world!

What is the ‘Connection Economy’ and why is it so important in business today?

Why collaboration and how can we leverage this for business growth?

We talk about something really cool - when Melanie left the corporate world in 2016, she took her family to Bali for several months. She tells us about that experience, and explains how it became the boost that helped her grow her business.

We also cover:

The importance of knowing yourself and your profile in business

How do you get more impact, influence and income?

Networking for introverts

How to attract the right people to you in business - team, clients, partners and investors

Connect with Melanie:

www.melaniecolling.com

www.expertsonair.fm

Do you have a process for setting goals? I do. And I use it every year to achieve more and make the intentional changes in my life that hopefully drive me to a longer, more fulfilling life. So today I'm going to share the outline of my goal setting process with you.

“Most people overestimate what they can do in one year and underestimate what they can do in ten years.”

Around age 40 Sarah was clinically obese. By age 50 she’d earned 21 bodybuilding championships. You gotta hear this journey!

She is also a walking cliché in that many successful business leaders are also very intentional about their fitness. She has been both the COO and the CTO for a tech / IT startup. She created a 400% productivity increase in 3 weeks!

I think many business leaders feel like they don't have time for fitness, because business is so busy. Listen to Sarah's perspective on the impact our health has on our business.

What are some of the keys for creating the right mindset, nutrition and exercise habits to really attain peak performance?

Aaron sees that many employees, and frankly businesses, seem to lack the focus on attention to detail that we used to see. What are Sarah's suggestions for unlocking the potential in our teams?

OK -so how about for the person listening who says “yeah, but, this won't work for me because…. Fill in the blank.” What are her suggestions for how people can tap into their physical performance potential?

And we talk a little about her 9 Keys to Peak Performance, and how the Coronavirus pandemic has created positive opportunities for some people.

https://www.linkedin.com/in/sarahtayloragilechampion/

https://www.linkedin.com/in/sarah-taylor-weightloss-expert/

Brett Jarman Podcast Interview

I help experts to build their reputation and personal brand as an authority in their field so they can attract and acquire profitable customers more easily.

Use their intellectual property to their advantage and to the advantage of their business and their customers.

This usually involves creating or leveraging podcasts as these are proven to be the platform that gives the most leverage.

Authority Marketing vs Content Marketing

Why most experts underestimate the value they can deliver and receive through authority marketing

I teach and implement techniques that leverage your time so you can focus on revenue generating activities while your content generation and authority building machine works in the background.

Speaking of leverage - what would you say is the most untapped source of leverage in most businesses

Why podcasts provide better leverage than any other medium (including books)

Why Accelerated Trust™ is the most important marketing tool for any expert- based business owner

Put systems in place that reduce demands on the founder and improve lead flow, work flow and cash flow

How to 10 X your exposure for less effort