Having accomplished his goal of transforming the gaming industry, Johnson Yeh is now turning his attention to his long-time passion: circular economy and sustainability. He founded ROEHL to provide consumers with a more sustainable and convenient lifestyle, starting with a subscription-based home appliance service.

Johnson recently sat down with Oscar Ramos in our Shanghai recording studio. Listen for their discussion on:

Why Johnson left his job at the summit of the gaming industry to pursue this mission

What we can do in a world of planned obsolescence

Economic benefits to a circular economy

How ROEHL is speeding up the rate of green-tech adoption, starting with air-purifying products

China’s leading position in green technology

The most exciting opportunities for new companies in the sector

About the speaker:

Johnson Yeh is the founder and CEO of ROEHL, the world’s first Lifestyle-as-a-Service (L.a.a.S) company. Before founding ROEHL in 2019, Johnson led Riot Games in China, Southeast Asia, and Japan. Under his leadership, LPL and e-sport went through a formidable transformation, becoming China's biggest spectator sport, with viewing numbers increasing by 15 times in 5 years. In 2019, the total number of hours watched reached 4 billion in China alone, surpassing CSL, NBA, and other traditional sporting events.

Many thanks to our guest Johnson Yeh; host Oscar Ramos; producers Sagar Chaudhary and Lace Nguyen; editor David Xu; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.com.

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