Martin talks to Gelb about how to go about thinking of how to price your SaaS product.
Article about Pricing Options: https://www.cobloom.com/blog/saas-pricing-models
Martin is an experienced business consultant, and learned his trade delivering off the shelf ERP software to the enterprise, including Diageo, Ingersoll-Rand and Rolls-Royce. With a passion for delivering value, and having seen huge business benefits from software led process improvements, co-founding Cobloom with Will was a natural fit.
He understands how healthy, profitable software businesses should be run, and the impact a great consultant can have. At Cobloom, Martin uses this experience to diagnose growth problems. He works closely with prospective partners to help them identify which approaches are the best fit - for both the business, and their customers.
When away from work, Martin is a keen tennis player, and an avid Wolverhampton Wanderers fan.
This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com
Lizzie Brough twitter.com/itslizziebrough
Robert Gelb twitter.com/thisisgelb
Ben Dell https://twitter.com/bendell
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