In this episode, I dive into a question that came up after a Reddit thread about me: what do high-earning freelancers do differently? 

I share my own journey, from charging £20 per piece on Upwork and working 14-hour days, to now running a six-figure freelance business. The shifts that made the biggest difference weren’t about becoming three times “better” at writing. They were about how I positioned myself (moving from task-taker to strategic partner), how I built and nurtured long-term relationships, and how I consistently showed up online to stay visible.

I also talk honestly about timing, privilege, and the cyclical nature of freelancing, because those play a role too. I’ve had quiet inboxes, lost anchor clients, and gone through tough patches, just like everyone else.

If you’ve ever wondered why some freelancers seem to be making three times more than you, this episode will remind you that it’s less about raw talent and more about building an ecosystem around your work.