Ever feel like you're constantly showing up online… and still not seeing results from your content?

In this episode of Beyond The Clinic, I’m joined by copywriter and content strategist Jasmine Edwards to unpack one of the most frustrating parts of content marketing for healthcare professionals: when you're doing all the right things but still not getting client enquiries, bookings, or conversions. 😩

We dive into:

• The root causes of content overwhelm (and how to fix them)
• Why healthcare professionals struggle with content strategy
• What content actually builds trust, authority, and attracts dream clients
• Using AI and ChatGPT the right way (without losing your voice)
• How to create purpose-driven content that aligns with your offers
• The truth about niching
• Storytelling, consistency, and building a content system you can stick to

Whether you’re feeling burnt out from content creation or just want to get smarter about how you show up online, this episode is packed with clarity, practical advice, and mindset shifts to help your content finally start converting. 🎯

🔗 Links & Resources

• 🧠 Jasmine’s Freebie: 30-Day Content Kit
• 💼 Jasmine’s Website: jasminekatecopywriter.com
• 📲 Follow Jasmine on Instagram: @copybyjas

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YouTube: https://www.youtube.com/@BeyondTheClinicPodcast

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