If you’re a business owner struggling to write copy for your blog, you’re in the right place. Today’s guest is Ahava Leibtag, who has more than 20 years of experience in writing, messaging, and marketing. She is a well-known content expert who publishes thought leadership on topics such as content strategy and marketing. She is also the author of The Digital Crown: Winning at Content on the Web.

Ahava is the president and owner of Aha Media Group, a copywriting and content marketing agency founded in October 2005. In 2020, she was inducted into the Healthcare Internet Hall of Fame as an Innovative Individual.

Mentioned in This Episode

What you will learn:

Ahava Mentality - Quotes From the Show

“You should know something about everything and everything about something”

“You have to know when you don’t know enough”

“Content is valuable to a user when people can find the information that they need”

“Your website is your front door”