Black to Business

103: The Key To Creating Consistent & Profitable Content w/ Jourdan Guyton


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Name: Jourdan Guyton

Business Name: Vera Jean Media

Current Title: CEO

Location: Los Angeles

 

 

About Jourdan:

Jourdan is a Content strategist & Coach living in Brooklyn, New York! With over 10 years of experience in the entertainment industry, her love for content is Indescribable. In 2019 Jourdan sold a comedic web series she co-created to BET and jumped all the way into content creation. 

 

Fast forward to when the pandemic hit in 2020, Jourdan was forced to pivot and created her own business from scratch. Named after her grandmother, Vera Jean Media, specializes in content strategy and social media marketing for small business owners. 

 

Jourdan began teaching other female entrepreneurs her strategy for audience growth and increased revenue. Less than two years later, Jourdan has generated multiple six-figures in the business and has grown her Instagram audience to +75,000 amazing humans.

 

Her true passion is helping women showcase their true authentic selves through their content to make more money online.

 

DURING THIS EPISODE YOU’LL LEARN:

  • The importance of creating content for your business 
  • How to choose the right social media platform for your business
  • How to be consistent in creating content
  • Leveraging the power of video content
  • Tips for developing a content strategy
  • How to show up authentically online
  • Ways to monetize your content
  • How to turn your followers into customers

For complete show notes and resources mentioned for this episode go to: blacktobusiness.com/103

Thank you so much for listening! Please support us by simply rating and reviewing our podcast!

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