The “OK Boomer!” retort from the Instagram generation has been levelled at out-of-touch parents on everything from Trump to tidying their room. Now they are being blamed for their views on climate. But are Boomers really the baddies?
 
LGIM asked 1000 respondents across three generations – Millennials, Generation X and Baby Boomers – about their views on ESG integration, to discover what really matters to each group, and how savers want their ESG preferences to be incorporated into their investments. In this podcast, Emma Douglas, LGIM’s Head of DC, discusses the findings of our exclusive research with Eliza Grimond, Senior Content Manager and Simon Chinnery, Head of DC Client Solutions. Read the full research here: www.lgim.com/dc-esg-research

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