Businesses globally reported investments in digital reinvention totaling more than $100 billion between 2016 and 2018, and yet most reported poor returns on their digital investments. The fallout? The disconnect between concept and execution. IT directors and CIOs face mounting pressures to transform operations as we near the brink of a digital revolution, but when it comes to rollout, things breakdown when employees are faced with poor user experiences or lack the insights needed to execute change successfully.

One of the most impactful first steps to evaluate digital success is the tools your employees use to do their day-to-day work. Integration across productivity tools are playing a massive role in remedying this problem. We’ve hit a critical point in enterprise app overload, with multi-solution integration across technology providers as the only way forward.

For these reasons alone, I invited Doodle CEO, Renato Profico onto the podcast to talk about how productivity tools like Doodle are streamlining the workplace operations and enabling effective digital transformation results.

Renato shares his experiences managing a global tech firm and the role of collaboration technology. We also discuss why businesses need to focus on integration across enterprise tools to prevent app overload and the future of work as digital natives take over our workforce.