The B2B Playbook

#114: B2B vs B2C: The Marketing Strategies You're Missing - What You Can Learn


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Is the line between B2B and B2C marketing blurring? In this episode, we dissect the convergence of B2B and B2C marketing strategies. We dive into the 5B's Framework and discuss how it's more relevant than ever in both contexts. Don't miss our key insights and actionable tips!

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00:01:19 - Unveiling the 5B's Framework: What You Need to Know!

00:02:21 - Why the 5B's Framework is Your Go-To Marketing Cycle

00:04:30 - The Secret Sauce of Effective Hooks in Marketing

00:05:28 - How Digital Noise is Changing B2B Interactions

00:09:00 - The Real Reason It's Hard to Stand Out in B2B

00:14:09 - Instant Results: The Power of Digital Tracking

00:16:48 - The Golden Rule: Value and Brand Loyalty in B2B

00:20:28 - The Universal Truths of B2B and B2C Marketing

00:22:31 - Evolving the 5BE's: What Needs to Change

00:27:10 - Don't Miss This: Final Thoughts and Next Steps


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S05 E114 - The B2B Playbook

#b2b #b2bmarketing #digitalmarketing

#b2bsaas

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The B2B PlaybookBy Kevin Chen & George Coudounaris

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