NAILED IT! The Business of Construction

129. Contractor Recruiting Tips: How to Use Social Media To Attract Top Talent


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๐—œ๐—ณ ๐˜†๐—ผ๐˜‚โ€™๐—ฟ๐—ฒ ๐—ป๐—ผ๐˜ ๐˜‚๐˜€๐—ถ๐—ป๐—ด ๐˜€๐—ผ๐—ฐ๐—ถ๐—ฎ๐—น ๐—บ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐˜๐—ผ ๐—ฟ๐—ฒ๐—ฐ๐—ฟ๐˜‚๐—ถ๐˜ ๐—ฝ๐—ฒ๐—ผ๐—ฝ๐—น๐—ฒ ๐˜๐—ผ ๐—ท๐—ผ๐—ถ๐—ป ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜๐—ฒ๐—ฎ๐—บ, ๐˜†๐—ผ๐˜‚โ€™๐—ฟ๐—ฒ ๐˜€๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐—ฒ๐—น๐˜† ๐—น๐—ถ๐—บ๐—ถ๐˜๐—ถ๐—ป๐—ด ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ด๐—ฟ๐—ผ๐˜„๐˜๐—ต.

You market to attract new clients. Why donโ€™t you market to attract new team members?

The best candidates out there arenโ€™t sitting home on their butts scrolling through Indeed ๐Ÿคท๐Ÿปโ€โ™‚๏ธ

The best candidates are out there working, but theyโ€™re in some way dissatisfied with their current situation, and theyโ€™re looking for an attractive company to join forces with ๐Ÿ‘๐Ÿป

Weโ€™re hiring for a few key positions right now at Contractor Dynamics.

We engaged a recruiter, we posted our open jobs on the job boards, and weโ€™ve been posting about our job openings on social media.

Right now, ALL of the candidates who have made the final round of interviews are people we have attracted from our social media efforts ๐Ÿ“ฑ'

These are people who have been exposed to our brand, who have seen our content, who understand what we do and what weโ€™re building, and who are excited about the opportunity to grow personally and professionally with our team.

Soโ€ฆget off the sidelines and get out there on social media to start attracting your next team members ๐Ÿ™Œ๐Ÿป

Share your core values, get on video to talk about your company and the opportunities, and have your team members share your posts as well.

And start now, 1-3 months before you need to make your hires.

There are no shortcuts to finding good people. Youโ€™ve got to put in the work.

And this is one way that I have found to be very effective ๐Ÿ‘Š๐Ÿป๐Ÿ‘Š๐Ÿป

Learn About Our Marketing Training Program for Contractors:

๐Ÿ“ทPlatinum Sales Marketing Training for Contracting Companies


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NAILED IT! The Business of ConstructionBy Joseph Hughes and Elizabeth Lytle at Contractor Dynamics

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