The Tradepreneur Show with Patrick Somers

13 Touchpoints Later: What the Data Says About Closing Deals


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Want to break into the top 1% in sales? It starts with data, and the follow-up.

Patrick Somers and Tanya Priest pull back the curtain on what truly drives sales success in service-based industries like HVAC, plumbing, and beyond. Backed by powerful data and real-world experience, they break down why most deals are lost after the first conversation – and how a strategic, service-first follow-up can be your greatest competitive edge.

Tune in to this episode as we explore:

(04:21) Customer appreciation call strategy

(06:48) Handwritten cards as a 1% strategy

(09:34) Importance of follow-up in sales

(15:10) Morning surprise: donuts and deals

(19:06) HVAC customer engagement study

(20:15) Why a positive sales attitude matters

(26:06) Crafting an effective follow-up strategy

(26:58) Podcast milestone and a moment of gratitude

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πŸ“© Got feedback or episode ideas? Hit us up at [email protected]

πŸ‘‰ If this episode helped, leave a review and share it with your crew β€” we’re building something real here.

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The Tradepreneur Show with Patrick SomersBy Patrick Somers

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