<div>Hear from Srikrishnan of Rocketlane on his journey of creating the customer onboarding category, in conversation with Pranay from Matrix Partners India, learn about the importance of driving the narrative, tactical advice to build a thriving community of advocates, and how to measure your brand efforts. Tune in</div>

Hear from Srikrishnan of Rocketlane on his journey of creating the customer onboarding category, in conversation with Pranay from Matrix Partners India, learn about the importance of driving the narrative, tactical advice to build a thriving community of advocates, and how to measure your brand efforts. Tune in

149: How to create category defining SaaS companies feat. Rocketlane

<div>Zero to Infinity, by Z47, is a podcast series dedicated to the founders, startups, and all within the ecosystem through candid conversations on what we think it really takes to survive in this wild startup world. In a world where we are endlessly engulfed with information in all its forms and sizes, this is our attempt to create, curate, and bring to you the insights and reflections that we have had the luxury of having learned the hard way through all the years spent in truly understanding what it takes to build and nurture a startup from ground zero.<br>
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Zero to Infinity, by Z47, is a podcast series dedicated to the founders, startups, and all within the ecosystem through candid conversations on what we think it really takes to survive in this wild startup world. In a world where we are endlessly engulfed with information in all its forms and sizes, this is our attempt to create, curate, and bring to you the insights and reflections that we have had the luxury of having learned the hard way through all the years spent in truly understanding what it takes to build and nurture a startup from ground zero.

Zero to Infinity, by Z47, is a podcast series dedicated to the founders, startups, and all within the ecosystem through candid conversations on what we think it really takes to survive in this wild startup world. In a world where we are endlessly engulfed with information in all its forms and sizes, this is our attempt to create, curate, and bring to you the insights and reflections that we have had the luxury of having learned the hard way through all the years spent in truly understanding what it takes to build and nurture a startup from ground zero.<br>
<br>
<br>
<br>



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149: How to create category defining SaaS companies feat. Rocketlane

149: How to create category defining SaaS companies feat. Rocketlane

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