Highly interesting chat with Frenchman Olivier Rambert, the manager of Interlim, the commercial arm of the Limousin cattle society in France, based at the Pole du Lanaud station. Holding 4 bull sales per year they market upwards of 500 bulls selected from the best in the country. With many going for export, the bulls have undergone strict tests, not just for weight and muscle but also genomics and temperament. We also hear the differences in beef consummation between France and its neighbouring countries, particularly around eating older animals