In today’s tech-driven landscape, the concepts of "observability" and "monitoring" play pivotal roles, especially for B2B companies involved in web-based applications and DevOps. Understanding these concepts is crucial for ensuring application reliability and providing superior customer experiences. We’re diving into why these distinctions matter, how shifts in architecture influence observability strategies, and what benefits end customers can gain from a focus on observability. To help me delve into these topics, I’d like to welcome Gerardo Dada, Chief Marketing Officer at Catchpoint. About Gerardo Dada Gerardo Dada is Chief Marketing Officer at Cathpoint. He has over 20 years of experience in technology marketing and has been at the center of the Web, Mobile, Social, and Cloud revolutions. He has held senior marketing and strategy positions at SolarWinds, Microsoft, Rackspace, DataCore, BazaarVoice, and Keeper Security. Today Gerardo is the CMO of Catchpoint.

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