In this episode, Gary speaks with Dr. Emily Letran, a seasoned dentist who owns three multi-specialty group practices in Southern California and has over 31 years of experience in dentistry. They discuss sales techniques in the dental industry, emphasizing the importance of conveying value over cost and exploring patient financing options beyond credit cards. Dr. Letran shares her approach to patient communication, focusing on health and treatment benefits rather than costs, and provides insights into overcoming common sales objections in a dental practice setting.

Connect with our Guest Here ⤵️
Dr. Emily Letran
General Dentist | Executive Coach |  Marketing Strategist 

Website: https://www.coachroi.com
 Website: https://www.dremilyletran.com/ 

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