When you haver a recognizable, 5-Mile-Famous brand, you don’t have to spend as much money on marketing and advertising to acquire customers and to attract team members to join your business.

Yes, this might sound paradoxical. But Joseph breaks it down for us in this backyard video.

Whether you’re a brand new company looking to put the right pieces in place, or you’re an established company seeking to make some adjustments for more growth and profitability, you will get value out of this episode.