Coming to prominence over the last decade as @theConfessionsofaHairstylist, Jenny Strebe shares the story behind the 2020 launch of her Aiir Haircare brand. We talk about all of the many trials, tribulations, AND learnings leading up to launch - just days before the pandemic lockdowns began. We also discuss the story leading up to a critical distribution agreement with @SalonCentric. Another great conversation with an amazing #crafthairdresser and entrepreneur!