PICKING THE PERFECT SaaS LAUNCHPAD - US or INDIA?

For SaaS founders, the incorporation decision hinges on factors like business outlook, end goals, and access to capital markets. The US has often been the default choice for incorporation, but this is changing in recent years - India is increasingly considered a viable choice to start a SaaS company. 

So what should founders do? Watch this episode of Matrix Moments. Dig deep into the incorporation dilemma - Harish Sekar, Partner at Cyril Amarchand Mangaldas, talks to Pranay Desai and Ashwin Pandian and they've got tips on: 

1. Shattering Location Myths: India's burgeoning startup ecosystem is challenging US dominance with lower costs, faster setup, and abundant domestic capital.

2. Choosing Your Target Market: The optimal incorporation location depends on the target market, IPO aspirations, and founder location.

3. IPO vs. Acquisition: Strategise for both scenarios, including the United States' stringent IPO standards and India's more accessible path to local listings.

4. Transitioning from the US to India: Navigating the complexities of restructuring and the potential opportunities in Indian capital markets.