The B2B Playbook

#193: Should You Take Our Demand Generation Course? Who it's for, outcomes and more


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Transform Your Marketing with our Demand Generation Course, The B2B Incubator

We dive deep into our demand generation program, designed to transform how B2B marketers generate pipeline and revenue.


In this video, we outline the program, discuss the challenges B2B marketers face, and share success stories from our alumni.


Tune in and learn:

+ Why the 5 Bs Framework is a game-changer for B2B marketers.

+ How to create a scalable demand generation strategy.

+ Real results from marketers who took this journey.


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00:00 Welcome to the B2B Incubator

02:00 Who is This Program For?

04:00 Common Challenges in B2B Marketing

06:00 The Three Key Shifts for Demand Generation

08:00 Why the B2B Incubator Works

10:00 The 5 Bs Framework Explained

12:00 Consistency is Key in Demand Generation

14:00 Overview of the Program Structure

16:00 The Templates and Tools You'll Use

18:00 Career Benefits of the Program

20:00 Real Success Stories from Alumni

22:00 FAQ: Common Program Questions

24:00 How to Secure Buy-in for the Program

25:30 Next Steps to Join the B2B Incubator

26:40 Final Cohort Info


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The B2B PlaybookBy Kevin Chen & George Coudounaris

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