When life feels overwhelming, do you find yourself reaching for a drink just to switch off? In this episode I explore the difference between craving the alcohol itself and craving the escape it promises. From late nights when your mind will not stop racing, to heavy responsibilities at work or home, to moments of grief or stress that feel too big to bear, drinking to escape can feel like the only option. But it quietly chips away at your resilience and keeps you stuck.

You will learn why willpower alone is not enough, how to normalise emotions without numbing them, and practical ways to create real comfort in your body when everything feels too much. If you have ever told yourself, “I will cut back once life calms down,” this episode will show you how to stop waiting and start building resilience right now, no matter what is happening in your life.

Book a free discovery call and let’s explore what reward could look like without the wine: https://tidycal.com/90dayslater/consult

👉 Want to know the one experiment that makes escaping with wine unnecessary? Join my free Experiment Your Way to Alcohol Freedom this Sober October webinar this Friday 19 September at 12:30pm ET / 5:30pm UK. If you’ve got friends doing Sober October too, invite them along! Register here: https://kickstart.90dayslater.co/fl-webinar