2 Guys 1 Shaker Cup

Amazon has impacted the sports nutrition industry, but was it all bad? Josh and Ryan dive into how to leverage Amazon to your advantage.

Do you feel something when you buy your supplements from your favorite brand? If you do, they've probably created a brand experience. Josh and Ryan discuss the importance of a brand experience and how to create one.

Josh and Ryan dive into brand and package aesthetics within sports nutrition. Standing out on store shelves and the digital shelf is important, what are ways in which your brand can do that? Listen now!

Every podcast needs an award show right?! Josh and Ryan give out their 2019 awards on a variety of funny, positive and negative topics.

Atkins, South Beach Diet, Whole 30...these are all trends and fads that exist today. Josh and Ryan discuss fad diets and trends from the past and look at potential future fads/trends that may come into the world.

If you want to be successful, you have to WANT it. Josh and Ryan discuss several hacks to be successful in your professional and personal life.

There are a plethora of social media platforms that exist today, some more utilized than others. Josh and Ryan breakdown LinkedIn, Twitter, YouTube, Facebook and Instagram as it relates to the fitness and supplement industry.

Black Friday through Cyber Monday are the biggest shopping days of the year for Americans, and huge for sports nutrition. Josh and Ryan discuss how brands are able to deep discount while maintaining customer satisfaction.

Whether you're a brand considering an exclusive deal or a customer who doesn't fully understand them, this episode is for you as Josh and Ryan dive into the reasons why you should and shouldn't engage in exclusive deals.

Cause marketing campaigns are good for brands and for the organizations they support. With Generation Z supporting brands who participate in cause marketing, why are sports nutrition companies behind the 8-ball? Josh and Ryan discuss!