This week, we're bringing you a special Ask Me Anything (AMA) session with art expert Dane Clement. Whether you're curious about the best software for creating production-ready artwork, need tips on designing standout graphics, or want to explore how AI can enhance your design process, Dane is here to help! Join us as we dive into all things artwork-related for the apparel decoration industry. Plus Aaron Montgomery will be along for the ride so don’t just limit your questions to artwork. We have seen a lot in this industry! Get your questions ready and tune in for valuable insights that can elevate your design game!

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

https://youtu.be/2EhFiS9frGE

Dad Joke

Aaron: Every time the earth rotates, it really makes my day. ?

Artwork, Graphics Program and AI

Aaron: Suggestions for making great artwork work for Direct to Film. How to ensure it won’t be a thick sticker on a shirt! (From Becky Kotzer)

Aaron: Dane Clement is the man! I would ask him: "How do you plan, use, and think about AI integration in art dept's now?" (Thomas Trimingham)

The Secret Sauce

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient you need for success.

OTHER EVENTS

Achieve Greater Profit with Fewer Sales - Are you ready to achieve a greater profit with less effort?

September 5th, 20249 AM Eastern | 8 AM Central7 AM Mountain | 6 AM Pacific

Join the Masterclass

Rising Tide Talks! - Wednesdays at 5 PM Central Time and then available to watch any time.

Small Business Saturdays - Saturdays at Noon Central Time and then available to watch any time.

Master of Success Inner Circle – Bi-Weekly Mastermind Groups on top of the industry-leading business training.

Complete Screen Printing Business Course with Atlas Screen Supply in Chicago August 3-4.

Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, August 24-25.

Demystifying Next Level Digitizing Online Training from Erich Campbell

Understanding Emblems  Learn from Erich Campbell about digitizing for patches.

The Take-up with Erich Campbell – Fridays at 2:30 Mountain Time

TRADE SHOWS

Printing United Expo Las Vegas, NV - September 10-12, 2024

Targeted Success: Finding Your Ideal Customer Sep. 10, 2024 | 2:00 pm - 2:45 pm

AI Marketing Mastery: Leveraging ChatGPT for Business Growth Sep. 11, 2024 | 1:00 pm - 1:45 pm

Graphics Pro Expo Indianapolis, IN - October 3-5, 2024

How to Master Pricing for Profit. October 5,

Join us this week as we dive into crucial updates affecting the apparel industry with experts Cassie Green and Gary Jones from Printing United Alliance. Gary, an authority on OSHA regulations, and Cassie, a sustainability advocate, will provide insights on the latest regulations, including the proposed Carbon Black ban and Extended Producer Responsibility laws. We'll also discuss how apparel businesses can proactively avoid fines and embrace sustainable practices. Whether you're a shop owner or an industry professional, this episode is packed with valuable information to keep you ahead of the curve.

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

https://youtu.be/rUSZi7BcTIg

Dad Joke

Terry: Do you know what it means when your kid says, “I want mommy.”?

They’re really saying, “I’d like to speak with your supervisor.”

OSHA and Sustainability

Aaron:  What is the latest on the proposed Carbon Black ban?

Terry: What are Extended Producer Responsibility laws? 

Terry: What is the latest on Extended Producer Responsibility laws impacting packaging? 

Terry: What is the latest on Extended Producer Responsibility laws for textiles and apparel? 

Aaron: How can apparel decorators ensure that their practices are not only compliant but also setting the standard for industry best practices?

Terry: How can small to medium-sized apparel businesses start implementing sustainability practices without overwhelming their current operations

Aaron: With Printing United Expo occurring in the coming weeks, how are you going to be addressing any excess garments that will be printed in the Apparel Zone?

Terry: What kind of coverage and education will be offered at the Printing United Expo regarding sustainability?

Aaron: Can you share examples of companies in the apparel industry that have successfully navigated sustainability challenges?

Terry: How can our listeners sign up for the show and reach out to you?

The Secret Sauce

https://youtu.be/q-rqFvOWxQY

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient you need for success.

OTHER EVENTS

Achieve Greater Profit with Fewer Sales - Are you ready to achieve a greater profit with less effort?

September 5th, 20249 AM Eastern | 8 AM Central7 AM Mountain | 6 AM Pacific

Join the Masterclass

Rising Tide Talks! - Wednesdays at 5 PM Central Time and then available to watch any time.

Small Business Saturdays - Saturdays at Noon Central Time and then available to watch any time.

Join us this week as we welcome Cassie Green and Brandy Neth from Printing United Alliance and the Apparelist. We’ll dive into the exciting highlights of PRINTING United Expo 2024, specifically designed for apparel decorators. Discover the latest trends, technologies, and hands-on training sessions that will be available. Cassie and Brandy will share insights on the redesigned Apparel Zone, how to engage with industry leaders, and practical takeaways for your business. Tune in to learn how this event can benefit your business and keep you ahead in the industry.

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

https://youtu.be/gtSSUbUSRYg

Dad Joke

Aaron: Can one bird make a pun?

No, but Toucan

Apparel Highlights

Aaron: Cassie and Brandy, welcome back to the show. Cassie we see you here on 2RG all the time, but if you could both share a little about yourselves and how you found your way to this industry.

Terry: Printing United in Las Vegas is upon us, September 10-12. Brandy, tell us about the buildup over the past couple of years of the Apparel Zone and Future State Theater. It’s clear Printing United has made a commitment to the apparel decorating community. Cassie, do you have anything to add?

Aaron: Cassie, last week Terry hinted at some double secret changes to the Apparel Zone this year. Tell us about that. Terry said there’s a cool theme but didn’t know if he could share it yet.Terry: I’m really excited about the Epson/Equipment Zone DTG space in the Apparel Zone. Who would you describe this area being directed to… beginners, long time decorators? And who c

Aaron: Can you share any innovative techniques or technologies that are currently gaining traction in the industry?

Terry: Based on the people you work with and hear from with the Apparelist, what are some of the biggest challenges facing apparel decorators today?

Aaron: Being as tapped in as you are at the Apparelist, where do you tend to look first to keep up on what’s trending? 

Terry: With so many voices now sharing, teaching, and looking to influence in our space, what do you think is a message that is not talked about enough? Who and what do you want to see more of in apparel decoration and the industry?

Aaron: We’ve done our podcast from a variety of locations in past shows? Where are we going to be broadcasting from this year?

Aaron: How can our listeners sign up for the show?

The Secret Sauce

https://youtu.be/ZWegUL3sQ1E

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient...

This week, we are excited to welcome Lisbeth Lyons Black from Printing United Alliance and the director of the Women in Print Alliance. Join us as we discuss the mission and evolution of the Women in Print Alliance, a dynamic initiative aimed at attracting, advancing, and advocating for women in the printing industry. Discover why membership benefits women and their employers, the key topics the alliance focuses on, and why this initiative is crucial for everyone in the industry. Tune in for an inspiring conversation on fostering an inclusive industry culture.

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

https://youtu.be/v10lDD766ys

Dad Joke

Terry: What do you call the ghost of a mischievous chicken?

A poultry-geist

Women in Print

Aaron: Hi Lisbeth. We avoid the canned bios and just ask you to tell us a little about yourself and how you found your way into the industry. 

Terry: How did this all start? And where is the group today?

Terry: Why should women in the industry become members? And how will they benefit from membership?

Aaron: What are some key initiatives or programs that the Women in Print Alliance is currently working on to attract more women into the industry?

Aaron: Talk to us about the topics you focus on as a part of your programming

Terry: Tell us why this type of initiative is good for everyone in the industry, regardless of gender.

Aaron: Lots of talk around the Olympics and Flavor Flav. Talk to us about how can men in the print industry support the Women in Print Alliance and contribute to a more inclusive environment.

Terry: Can you talk about the role of advocacy in the Women in Print Alliance and how it impacts the broader printing industry?

Aaron: Where can our listeners find you and find out more about joining?

LI: https://www.linkedin.com/in/lisbethlyons/

Website: www.womeninprintalliance.org

See you all in Vegas soon! LLB

The Secret Sauce

https://youtu.be/4Zf0s5vJpb4

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient you need for success.

OTHER EVENTS

Achieve Greater Profit with Fewer Sales - Are you ready to achieve a greater profit with less effort?

September 5th, 20249 AM Eastern | 8 AM Central7 AM Mountain | 6 AM Pacific

Join the Masterclass

Rising Tide Talks! - Wednesdays at 5 PM Central Time and then available to watch any time.

Small Business Saturdays - Saturdays at Noon Central Time and then available to watch any time.

Join us this week as we welcome Amanda Hietter from Across the Horizon Travel to discuss the transformative power of incorporating retreats into your business plan. Amanda, an expert in planning international retreats, will share insights on how hosting retreats can help your business grow exponentially. Discover the most popular destinations, the detailed planning process, and how to tailor retreats to meet your unique needs. We’ll also cover essential tips for ensuring participant safety and provide advice for those planning their first retreat. Don't miss this opportunity to explore a unique way to scale your business!

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

https://youtu.be/S9PytS7UYCo

Dad Joke

Aaron: I gave all my dead batteries away today.

Free of charge.

Incorporating Retreats

Aaron: Welcome to the show Amanda. We skip the canned bios here. Just tell us a little about yourself.

Amanda: Hello everyone! Thank you so much Aaron and Terry for having me here. I am excited to share my knowledge and expertise with all of you today. My name is Amanda Hietter and I’m the CEO and owner of Across the Horizon Travel. I have two wonderful children who are 21 and 16 and love to travel right along with me. I fell in love with travel at the age of 5 as my parents always took us on one big trip a year as a family. It was so much fun! My specialties in the travel industry consist of international romance and group travel. In the group travel niche, I assist retreat leaders with planning international retreats so they can get closer to their clientele and have deeper connections while enjoying the perks of staying in luxurious accommodations in an environment that is relaxing.

Terry: Who do you plan retreats for? Management groups? Their top customers? Entire companies?

Amanda: I typically work with retreat leaders in the industries of wellness, business coaches, and inspirational speakers, but have been diving into working with CEO’s and owners of small businesses to assist them with increasing production within their sales force. How do we do that? By offering incentive trips to their sales force to entice the sales team to reach their sales goals. When an employee reaches their goal, they receive a complimentary trip to go on a retreat with the company and enjoy a getaway with their spouse while also growing their mindset on how they can continue to reach their goals the following year. *I will work with the retreat leader to curate an itinerary/curriculum for the retreat itself.*

Aaron: What are some of the most popular destinations for international retreats currently, and why?

Amanda: Most retreat leaders are looking to get away to the Caribbean. It tends to be more cost effective, flight time is much less lengthy and you get the wonderful views of the beach. Popular destinations include: Mexico, Aruba, Dominican Republic, Jamaica and others as well.

Terry: How much time is required for a retreat? When should we start the planning process?

Amanda: I recommend starting planning 1 to 1.

Erich Campbell joins Terry and Aaron for a review of the top questions he gets from embroiderers and creatives who want to delve into the world of digitizing their own designs. From the question of in-house digitizing versus outsourcing, the ups and downs of automation, and the question of how much you need to buy into software to get started as well as some quick corrections on mindset for those who decide to go on the digitizing journey, Erich's tips will help you hit the ground running with embroidery digitizing.

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

https://youtu.be/u3r0OOyh300

Dad Joke

Aaron: Why are tennis players bad in relationships?

Because Love means nothing to them.

Embroidery Digitizing

Aaron: I know our listeners are aware of my extensive 15 minutes of embroidery experience, but in that time I didn’t have a chance to digitize. Before we discuss anything else, will you define digitizing for us? I’m sure our listeners know what it is, but I have a sneaking suspicion you have a point to make with your definition.

Terry: Digitizing is something that a lot of people outsource. Do people really need to digitize for themselves? Are there good reasons to bring it in-house?

Aaron: Everyone knows I’m no stranger to employing AI in my workflow; is there automation to just make this thing happen? What’s the best tool that a digitizer can use?

Terry: Ok, so let’s say someone really does have a need for really creative execution, special techniques, or just a super-fast turnaround; what’s the best way to get started as far as learning to digitize?

Aaron: I see lots of people get really frustrated with their initial results in all forms of decorating, but it seems especially true of folks learning to digitize. What are the most common stumbling blocks that new digitizers keep tripping over?

Terry: Whenever you’re diagnosing problems with any kind of decoration, you have to hone in on the part of the process that’s not going your way. How can new digitizers tell if it’s their work affecting the results or something going on with their equipment? 

Aaron: We love to leave our listeners with What’s the one thing you think a mentor could have told you that would have made a difference for you as a new digitizer?

Terry: Aside from behind the scenes here, where else can people find you? What's going on now and what’s next? 

The Secret Sauce

https://youtu.be/MD5gOZdEZ_I

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient you need for succes...

This episode provides an overview of Direct-to-Garment (DTG) and Direct-to-Film (DTF) printing processes. We'll delve into the similarities and differences between these two cutting-edge technologies, explaining where each fits into your garment decorating business. Gain insights into essential techniques for pretreating, printing, and curing to ensure top-quality results. Additionally, we will cover important aspects such as shirt selection, safety measures, and effective marketing strategies. Perfect for decorators looking to expand their knowledge and elevate their printing capabilities.

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

Dad Joke

Terry: What did Jay-Z call his wife before they were married?

Feyonce

DTG and DTF

Aaron: Plug for Printing United Education. https://www.ilearningplus.org/courses/dtgdtf-printing-technology-essentials

This course will cover “what’s possible” and “how-to” of DTG and DTF printing

After completing all of the knowledge assessments we are pleased to also share with you a great resource you can use if you are looking to purchase DTG or DTF equipment. It is a list of questions to ask the manufacturer.

Terry - MODULE 1: Direct-to-Garment - The Process

Inkjet printing directly onto a garment

Components in the process

The DTG printer - Purpose-built or repurposed inkjet printer

Pretreat method

Curing after the print

Learning curve

Ink Volume versus Desired Look (Ink Cost)

Losing the Qty. Break Mindset

Artwork separates one decorator from the next

300 dpi file save at full size, and ideally with a transparent background

Terry - MODULE 2: Pretreating

What is pretreat solution and why is it important?

Application options

Paint roller

Pump sprayer

Pressurized sprayer

Power paint sprayer

Automatic sprayer - open

Automatic sprayer - fully enclosed

Match your ink system

Pretreated shirts

Terry - MODULE 3: Curing DTG Prints

Heat press

Clam v Swingaway

Hovering

Conveyor dryer

Any drawbacks - Different from SP Curing

Teflon or Silicon paper

Specialty Treatments (Foil - Brief)

Aaron - MODULE 4: Direct-to-Film on a DTG Machine

Blotches in the image area? Preheat the film

How it works on a DTG machine

Why DTF on a DTG machine?

Wider range of substrates

Dye migration

What do I need to change to make this work?

PET film - Polyethylene terephthalate

Adhesive powder - Polyurethane resin

Applying adhesive powder

While the ink is still wet, pour powder onto the film and allow it to roll across the ink

Shake the film to remove excel powder

Enclosed powder/shakers

Why is there white and black powder?

Terry - MODULE 5: Curing the Films and Application

Orange peel finish

It will not be ORANGE

Depending on your cure method - 90+ seconds

Conveyor dryer

Bottom heat element heat press

Using the heat press you have

Can I just hover over the transfer?

Cut sheet dryer oven

Applying the transfer to a garment

275F-330F for 15 seconds

Join us this week as we interview Michelle Moxley, a leading expert in AI applications for apparel embellishment. Michelle, the creator of the Fahrenheit AI Vlog for the Ink Kitchen and a consultant utilizing AI, will share her insights on the current status and future of AI in the industry. We’ll discuss how to get started with AI, implement AI agents in your business, and the benefits and drawbacks of AI generative art. Tune in for a deep dive into AI's transformative potential in apparel embellishment.

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

https://youtu.be/wLhwgwqfRpE

Dad Joke

Terry: I have a message for everyone who signed my 7th-grade yearbook

I did in fact “stay cool”

AI in Apparel

Aaron: Welcome to the show Michelle. Instead of reading a bio, tell our listeners a little about yourself and how you found your way to the industry.

Terry: How are you using AI in your own business?

Aaron: What are AI agents?

Terry: How can our listeners use AI agents in their own businesses?

Terry: What drove you to head down this road, going from R&D. It seems you are all in on AI.

Aaron: What kind of recommendations can you make about AI generative art? 

Terry: Where is AI headed in apparel embellishment?

Aaron: So what’s the AI downside?

Terry: How can our listeners find you?

The Secret Sauce

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient you need for success.

https://youtu.be/bbnuV-OR2NQ

OTHER EVENTS

Achieve Greater Profit with Fewer Sales - Are you ready to achieve a greater profit with less effort?

September 5th, 20249 AM Eastern | 8 AM Central7 AM Mountain | 6 AM Pacific

Join the Masterclass

Rising Tide Talks! - Wednesdays at 5 PM Central Time and then available to watch any time.

Small Business Saturdays - Saturdays at Noon Central Time and then available to watch any time.

Master of Success Inner Circle – Bi-Weekly Mastermind Groups on top of the industry-leading business training.

Complete Screen Printing Business Course with Atlas Screen Supply in Chicago August 3-4.

Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, August 24-25.

Demystifying Next Level Digitizing Online Training from Erich Campbell

Understanding Emblems  Learn from Erich Campbell about digitizing for patches.

The Take-up with Erich Campbell – Fridays at 2:30 Mountain Time

TRADE SHOWS

Graphics Pro Expo Greater Philadelphia (Oaks), PA - July 10-12, 2024

Join us this week as we dive into the innovative world of UV DTF printing with Quentin Smith. Quentin will share his journey into the garment and product decoration industry, offering insights into the technology that's creating a buzz. We'll break down what UV DTF printing is, how it works, and its growing popularity. Discover the best substrates to use, what to avoid, and why this technology is capturing the industry's attention. Don't miss this enlightening conversation filled with practical tips and expert knowledge!

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

https://youtu.be/KEqR9Mgakj8

Dad Joke

Terry: 85% of Americans don't know how to do basic math.

Thank God I'm part of the other 25%

UV DTF Printing

Aaron: Let’s welcome Quentin Smith into the show. Quentin, we have tossed aside the cookie cutter bios and just ask our guests to tell us a little about themselves and how you found your way into this industry.

Terry: Most of our listeners are some type of decorator or hold some other position in the industry. I think by now most everyone has heard of UV DTF, but don’t necessarily understand what it is and how it works. Give us that rundown. What’s UV DTF and how does it work?

Aaron: What are the substrates of choice? What should we avoid?

Terry: Why do you think there’s been such a huge interest in this technology over the past year or so?

Terry: What are some unique items you have seen decorated with UV DTF that people might not expect to see?

Aaron: What are some of the differences in technology on the market when it comes to UV DTF? Or are most of the machines available pretty closely related?

Terry: Can UV DTF printing be integrated with other printing technologies?

Aaron: What advice would you give to a business considering adding UV DTF printing to their services for the first time?

Terry: How can our listeners reach out to you?

The Secret Sauce

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient you need for success.

https://youtu.be/q-tbIsRcF9w

OTHER EVENTS

Achieve Greater Profit with Fewer Sales - Are you ready to achieve a greater profit with less effort?

September 5th, 20249 AM Eastern | 8 AM Central7 AM Mountain | 6 AM Pacific

Join the Masterclass

Rising Tide Talks! - Wednesdays at 5 PM Central Time and then available to watch any time.

Small Business Saturdays - Saturdays at Noon Central Time and then available to watch any time.

Master of Success Inner Circle – Bi-Weekly Mastermind Gr...

Join Terry and Aaron this week as they explore the essential aspects of enhancing the customer experience from initial contact to final product delivery. They'll dive into effective communication strategies that keep customers informed and satisfied, and discuss how to handle complaints to turn negative experiences into positive outcomes. Discover creative ways to enhance your customer service experience by reframing the concept of "the customer is always right" to setting expectations upfront, doing good work, and delivering on time. Tune in for practical insights and tips to elevate customer interactions and build lasting relationships.

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

Ready to have clarity and confidence in your business? Attend FUNdamentals Live on October 10-12, 2024 in O'Fallon, MO.

News

If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.”

Dad Joke

Terry: Did you know I was abducted by aliens?

They made me wash my hands, clean my room, and eat my vegetables. Turns out I was on the mothership.

Customer Service

Aaron: This show came about as we were discussing what good customer service really is. This notion of ‘The Customer is Always” right. But we will get to that in a moment. The goal for today is to better define customer service so everyone can determine for them what it means and how to implement good customer service in their business. What is good customer service in your mind, Terry?

My customer service story

Listen to the customer (I could stop right there) and help them to find the product they need rather than 1) what you’re supposed to be selling, 2) what the customer believes they need, and 3) being willing to say, this is not the right product for what you’re trying to accomplish.

I know you’re planning to drill down on this further but Communicate, Communicate, Communicate… not when it’s easy, but when it’s hard!

Talking point (After Terry’s Definition of Good Customer Service}:

BEFORE THE SALE

Learning to say no. Sometimes the best customer service is to turn down the job.

Why customer service is crucial in the apparel and product decoration industry.

"The customer is always right." - Erich pointed out the original quote was 'The customer is always right, in matters of taste. '

Importance of clear communication from the start.

Establishing policies and procedures that let the customers know what is in it for them.

AFTER THE SALE

Surprise Upgrades

The importance of doing good work and delivering on time.

Keeping customers informed throughout the order process.

The role of transparency and honesty in building trust. (When something goes wrong)

Customer service isn't over once the product is shipped/delivered

Customer complaints - Turning a negative experience into a positive outcome.

What is Feedback (FUNdamental #12)

Creative ways to surprise and delight customers.

Personalized Thank-You Notes

Custom Packaging

Customer Spotlight

The Secret Sauce

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations.