20 Minutes of Influence

Tom Ross used to be a blogger getting hundreds of thousands of views every month. But he noticed that most of those viewers weren’t actually buying anything from him. So he shifted gears and started focusing on customer engagement instead of “vanity metrics” like viewers. This changed everything for him, and it is the core of what we discuss in today’s interview. Specifically we cover 4 very important components for building a successful business:

I found his thoughts on passion to be brilliant – you need to recognize that you have something valuable to offer and not be afraid to charge for it. This has helped Tom grow his business, DesignCuts.com to over 400,000 designers who buy graphics, fonts, backgrounds and other design elements.  Tom has figured out how to be an entrepreneur and really wants to help others. He is not selling anything, but instead has offered to help anyone coming to him from this show for free! All you have to do is go to his Instagram account (https://www.instagram.com/tomrossmedia/) and send him a private message telling him that you came to him from this show, 20 Minutes of Influence (or just mention my name, Greg Jameson) and he’ll send you a personal video answering any question you have about growing an online business. Obviously, you will want to take him up on this generous offer!

Check out Tom’s website at DesignCuts.com and his YouTube channel at https://www.youtube.com/tomrossmedia

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Dr. Dawn Karima is a two time Global Music Award Winner, a Native American Music Award Winner and an Indigenous Artist Activist Award inner!This Media Personality and Spiritual Inspiration is also an Indigenous Music Award nominee, who hosts an Award Winning radio talk show, A CONVERSATION WITH DAWN KARIMA. She has two award winning CDs, THE DESIRE OF NATIONS and THE STARS OF HEAVEN. She is the author of WHAT TO DO IF YOU DON’T KNOW WHAT TO DO and the Co-author of CHILDREN LEARN WHAT THEY READ, a book about multiculturalism in children’s literature.

Dr Karima is the author of two novels: THE WAY WE MAKE SENSE, a Finalist for the Native American First Book Award, and THE MARRIAGE OF SAINTS, a volume in University of Oklahoma’s American Indian Studies Series and a Finalist for the New Mexico Book Award.This Mvskoke/Echota Shellshaker, Women’s Traditional Southern Cloth powwow dancer, Jingle Dress Dancer, Indigenous Theologian, Filmmaker and Journalist is a graduate of Harvard University, who holds an MFA in Creative Writing from The Ohio State University and a Ph.D. conducted at University of Kentucky/Trinity Seminary. Her home is the Qualla Boundary Reservation in Cherokee,NC. A prominent Speaker, Educator, Artist and Consultant, she is available to hire for speaking engagements, presentations, media making, academic instruction, consultations, performances, storytelling and cultural education.

Her radio show is available anytime at

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Tony Carlston is an entrepreneur with lots of great insights. From growing a company that engraves 1300 Cutco knives per day, to starting a t-shirt company proclaiming that this is the “best day of my life,” Tony shares what he has learned about generating over $100 million in sales. Listen to what he has to say about positive messaging and creating a brand with a purpose. And make everyday be the best day of your life!

Connect with Tony at:

nomadcapitalist.com

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Chris Dayley describes himself as a Neuromarketer, A/B Tester, CRO Speaker & Evangelist. CRO refers to conversion rate optimization, and in this episode, Chris and I explore the hows and why CRO is more important than SEO. This was one of those really fun episodes for me, and you’ll see why as you listen to our candid conversation.

Chris envisions a world where every business tests their ideas, where touching a computer screen doesn’t leave a fingerprint, and where lightsabers are real. When he’s not fixing his hair you will most likely find him pushing the boundaries of A/B testing and disrupting the website design space.

Connect with Chris at:

DisruptiveAdverstising.com

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Frances Reimers works with professional athletes as celebrities and helps them and others create and manage their personal brands. In this episode, I talk with Frances about you being the thought leader and expert spokesperson for you own brand. Listen to her recommendations for growing your brand.

Connect with Frances at:

yourfirestarter.com

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Andrew Henderson gave up his United States citizenship to become the “Nomad Capitalist” where he lives the laptop lifestyle as he travels and works around the globe. Is this for every entrepreneur? Probably not, but he shares with us the insights of what it takes to grow a business in the world economy, thus much of what he has to talk about is applicable to anyone living in today’s world.

Connect with Andrew at:

nomadcapitalist.com

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This ended up being a really fun interview for me. I just met Casey, but he offers some great insight into building a world-class marketing strategy for online entrepreneurs. Come listen to how he grew his email list from zero to 150,000 people in less than 2 years.

Casey Stubbs is a United States Army Veteran and entrepreneur dedicated to helping people from all walks of life achieve financial freedom and abundance in their lives. In January 2009, Casey Launched his first trading business which generated  over 6 million in revenue before being acquired.

All of the trading brands Casey manages are dedicated towards helping investors at every level learn how to profitably manage their investments, as well as their personal finances, for themselves.

In addition to that Casey is coaching others grow financial or trading education businesses.

As an online marketing expert and frequent attendee at conferences such as Traffic and Conversion Summit and others all across the United States, Casey has built his reputation through dedication to helping others reach their full potential.

Connect with Casey at:

caseystubbs.com

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Mike Searls has been in the toy business for over 20 years. He is a fellow Inc. 500 award-winning entrepreneur who has grown his business by selling on multiple channels, including Amazon. He does over $35 million annually in sales, so he has a lot of practical advice if you are looking to grow your online sales. In this open and transparent interview, Mike shares with us exactly how he does it. this is one of those episodes you don’t want to miss. Besides his toy business, Mike also runs a coaching business called Success Training Systems, where he teaches you how to do what he does.

Mike’s Toy business is called Thin Air Brands, because as he says, the best ideas come out of thin air. His goal is to see kids get up and moving, so his first brand of toys is “Nature Bound,”  because he wants to see kids explore and enjoy the great outdoors. Mike dispells many of the myths surround Amazon, ecommerce, and the demise of brick and mortar sales.

Connect with Mike at:

SuccessTrainingSystems.com and buy his toys at:

ThinsAirBrands.com

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As an influencer, you need a book to help establish your credibility and authority. In today’s episode, I talk with Dr. Judith Briles about why this is so important, and how you can get your done professionally and one time. Judith Briles is an author, publisher, consultant and professional speaker focused in the fields of finance and book publishing. She is best known for being the founder of Author U, the co-founder of Mile High Press, and was CW2 Denver’s financial expert in the mid-2000s. Briles has been referred to as the “Book Shepherd” and is an advocate for author’s rights.

A Book Shepherd is simply this: a person who has a depth of experience within the publishing and writing fields; has connections with vendors and associates that will bring your book concept and vision to life, creating the actual book; someone who has marketing moxie and understands book selling, including the alternative and niche markets; and someone who is an enthusiastic coach for your “baby.” A book shepherd should have a clear understanding of how to write a book … and how to publish a book. Judith Briles is The Book Shepherd you need on your side, a true how to get published expert.

Connect with Judith at:

https://thebookshepherd.com

https://authoru.org/

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Tracy Malone is the owner of CoWeBop marketing. she has been in the website/marketing business for almost twenty years. In today’s episode, Tracy shares with us how she gets 432.1k monthly viewers to her Pinterest page and 39,000 visits to her website from those Pinterest views. You will want to listen to this podcast so you can replicate this type of success for your business. She shows us why Pinterest is not a social media platform, but is instead a visual search engine. As such, people come to find things, such as recipes and how-to” graphics. Using Pinterest can not only set you apart from your competition, but make a serious difference is your business.

If you are ready to learn more from a Pinterest expert, connect with Tracy at: cowebop.com

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