How has the coronavirus pandemic affected tire dealership operations at a shop level? Each year, Tire Review conducts its Tire Dealer Survey, and in this episode, we use our 2020 survey results to answer that question.
On this episode of the podcast, we talk with Bruce Kratofil, Babcox Media’s Audience Insights Manager who conducted not only our tire dealer survey but also a variety of aftermarket surveys around the pandemic. In this episode, Kratofil shares:
- Why the tire dealer survey has changed to focus on operations during the pandemic this year
- Changes dealers made in their shop's operations during the height of the pandemic through now
- How dealers' tire and service sales were affected at the onset of the pandemic through May
- And attitudes across different segments of the automotive aftermarket around economic recovery and operations as the pandemic continues.
Listen here or subscribe to What's Treading with Tire Review:
Spreaker: https://www.tirereview.com/category/podcasts
Apple Podcasts: https://podcasts.apple.com/us/podcast/whats-treading-with-tire-review/id1470309726
Spotify: https://open.spotify.com/show/1GA3lp6AFo7V7EEG5awHaE
Google Play: https://play.google.com/music/listen?u=0#/ps/Iv76bs6re7unom4p76myj3cakhm
Take a look at this year’s Tire Dealer Survey for yourself in Tire Review’s 2020 August Sourcebook issue here: http://digital.tirereview.com/html5/reader/production/default.aspx?pubname=&edid=adefeb68-7dd4-44d3-aeb1-b23c1c6a8285