Packaging design is evolving in 2025, listen to 20 top designers breakdown things you need to consider in 2025.

Explore the evolving landscape of packaging in 2025 with industry experts like Al Gilbody, Anna Ison, and Dave from Print Design Academy. Discover themes including AI integration, cultural innovation in food packaging, and the rise of sustainable, regenerative, and soluble designs.

Learn about the influence of Gen Z aesthetics from Fred Hart, evolving marketing strategies from Sarah Williams, and challenges posed by stringent regulations. With insights from voices like Guillermo Dufranc and Simon Forster, this episode delves into how packaging can transform consumer behavior and contribute positively to the environment, while maintaining creativity and brand storytelling.

Designers in this episode include:

Simon Forster of Robot-Food

Anna Ison of Auros Design

Gene Portnoy of Work & Company

Al Gilbody of Slice Design

Guillermo Dufranc of Tridimage

Juan Campdera of Aktiva

Fred Hart, Independent Design Consultant

Chris Wilson of Stckmn

Uwe Melichar of Touch Design

Keenan Thompson of Phillip Morris International

Matt Hanzly of Enlisted Design

Dave Hopkins of Print Design Academy

Sarah Williams of Beardwood & Co.

Kirk Visola of Mind the Font

Andy Kurts of Buttermilk Creative

Chris Joscelyn of ButterflyCannon

Lisa Cain of Surfit Westrock

Vicki Strull, consultant

and Evelio Mattos of IDP Direct