The Business of Good

#210: Determining Your "You Factor" (Podcast Workshop Series Day 2)


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5 Days to Jumpstart Your Online Business - Day #2

How the heck do you dial in on your "it factor" and pick a niche topic to build your business around? 

This is an important step in the business creation process, because the topic you choose to be known for will be the foundation of your entire marketing and sales strategy. But  it can be overwhelming to decide where to focus. 

That's why I'm going to bring you back the basics of a successful business and help you make the decision based on your "Foundational 5." Your problem, person, solution, benefits and special sauce. 

I'm going to be a little controversial in this episode, because you success is less about your passion for the topic than how aligned it is to generating revenue. 

Tune in to hear why...

By the end of this episode, you'll have a clear understanding of how to choose a business topic to focus on, and how to framework a digital offer that is not only aligned with your expertise, but has a huge demand in the market.

So, if you're struggling with niching down on a topic for your digital offer, tune in to this episode of the podcast. And don't forget to download the free workbook at janditchfield.co/notes to follow along and take action on what you learn.

Let's do this! 

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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

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