Imagine this... 

You’ve got a program you’re excited to launch. You’ve been showing up for your audience, sending emails, posting on social, maybe even running a few webinars.

You know your people are out there—but when it comes to planning your content runway, you’re stuck wondering: What do I say each week?

This is such a common problem—and the good news is, there’s a simple solution!

It’s called the five stages of awareness, and once you understand them, you’ll never stare at a blank content calendar again.

In this episode, I’m teaching you how to use the five stages of awareness to plan a full 60-day launch runway. You’ll learn what to say, when to say it, and how to guide your audience step by step from “I don’t even know I have a problem” to “Where’s the link? I’m in.”

By the end of this episode, you’ll know exactly how to:

• Match your content to your audience’s decision-making stage
• Map out 60 days of posts, emails, and lives with confidence
• Create a runway that feels intentional, aligned, and ready to convert

This one is packed with strategies and examples you can start applying today. So grab your coffee, settle in, and let’s get your next launch off the ground the right way.

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

If you’ve ever wondered if you can grow a meaningful platform without chasing algorithms, follower counts, or cookie-cutter strategies… this episode is for you.

Sarah Robertson-Barnes has done exactly that. 

As the founder of Sustainable in the Suburbs, Sarah has become a leading voice in sustainable living for suburban families — not because she followed every “growth hack” in the book, but because she stayed true to her values and showed up authentically.

In this episode, Sarah and I talk about...

• How she grew her influence in the sustainability space by focusing on impact over income
• The challenges of holding firm to your values in an online world full of noise
• What success looks like when you measure it by legacy, not revenue
• The surprising role vulnerability and storytelling play in building trust
• Why her story is proof that your voice matters, even if you don’t follow the “rules”

If you’ve ever questioned whether your work is making a difference — or whether you can succeed without selling out — this conversation will encourage you to keep going.

Because success isn’t only about numbers. Sometimes it’s about the fingerprint you leave behind.

Connect with Sarah Robertson-Barnes: 

Website: sustainableinthesuburbs.com

Instagram: @sarah.robertson.barnes

Threads: @sarah.robertson.barnes

Podcast: Sustainable in the Suburbs

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

Ever poured your heart into growing your list, only to hear crickets when launch day came? I’ve been there too—more than once.

In this episode, I’m pulling back the curtain on the 60-day runway I use to make sure my launches don’t just feel good, but actually work. 

At the heart of it? 

A lead magnet that’s more than a freebie—it’s the first step toward the transformation you’re selling.

You’ll learn how to...

✨ Build a resource that connects directly to your paid offer (so you attract buyers, not just browsers)
✨ Choose a format your audience will actually finish
✨ Map a simple nurture flow that builds trust long before you open the cart

And I’ll walk you through the real example I’m using right now >>> Why Your Nonprofit Strategy Isn’t Working (And How to Fix It).

You can grab it at janditchfield.co/strategy if you’d like to see this approach in action.

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

Most nonprofits don’t fail because of weak missions or lack of passion. They stall out because they’re using strategies that simply don’t work anymore.

When I was leading my first nonprofit, I did everything the traditional playbook told me to do — events, grants, constant hustling. 

And yet, no matter how hard I pushed, growth felt impossible. It wasn’t until I questioned those old strategies and shifted into modern ones that things finally began to change.

That’s why I recorded this episode for you.

In it, I’ll break down three outdated nonprofit strategies that are keeping organizations stuck — and what to do instead:

• Why galas and big events are draining more than they deliver.
• How relying on grants creates instability instead of security.
• The hidden toll of making every decision from fear and scarcity.

If you’ve ever wondered why your nonprofit feels like it’s spinning its wheels, even when you’re working harder than ever, this conversation will give you both clarity and a way forward.

👉 And if you want to take this further, download my free guide, Why Your Nonprofit Strategy Isn’t Working (And What To Do Instead), at janditchfield.co/strategy. 

Inside, you’ll find all five reasons nonprofits plateau, plus a supporter survey you can use today to stop guessing and start leading with confidence.

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

You’ve probably been told that Instagram is where you have to be, or that TikTok is the only way to grow fast. 

But what if the real secret to visibility, authority, and opportunities is sitting right under your nose… on LinkedIn?

I used to think LinkedIn was just for résumés and recruiters—but today, it’s one of the most powerful places to grow your business and get noticed as a thought leader. 

And the best part? Only 1% of users are creating content there, which means the lane is wide open for you.

In this episode, I’m sharing the exact strategies to help you finally put LinkedIn to work for your business...

• Why LinkedIn rewards conversations, not quick-scroll content.
• The simple tweaks to your profile that turn connections into clients.
• The “3 Cs” strategy that keeps the algorithm working in your favour.
• Real client stories that show just how quickly visibility can shift.

If you’ve been ignoring LinkedIn or treating it like another Instagram, this episode will change the way you see the platform—and your potential on it.

👉 And if you’re ready to take it further, learn more about joining Legacy at janditchfield.co/legacy

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

If you’ve ever wondered whether a mastermind could really move the needle in your business—this episode is for you.

I’m pulling back the curtain on what masterminds are, why they matter, and how they’ve shaped both my own journey as a participant and as the leader of Legacy, my mastermind for purpose-driven entrepreneurs.

You’ll hear the founder story behind Legacy, the unique way it blends mentorship with peer support, and how being in the right room can change everything about the way you lead and grow.

Because the truth is—when you stop trying to do this alone, transformation happens.

WHAT YOU’LL LEARN IN THIS EPISODE:
✅ What a mastermind actually is (and isn’t)
✅ Why masterminds are one of the most powerful investments you can make in your business
✅ How Legacy was built to fill a gap for conscious leaders—and why it runs differently than most masterminds

3 KEY TAKEAWAYS:
1️⃣ You don’t need to carry the weight of your business alone—community accelerates growth.
2️⃣ The best masterminds are about reciprocity: giving and receiving in equal measure.
3️⃣ Combining mentorship + mastermind is the secret sauce behind Legacy’s results.

LINKS MENTIONED IN THIS EPISODE:

• Learn more and apply to Legacy

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

If you’ve been feeling the end of summer slump or wondering how to make the last few months of the year really count, this episode is your quick reset button.

August is the perfect time to step back, breathe, and make sure you’re focused on the things that will actually move the needle. In this episode, I’m sharing my go-to 20-minute business check-in — the exact review I use to see what’s working, what’s not, and where my energy needs to go next.

We’ll walk through the four core areas you need to look at: Revenue, Reach, Resonance, and Rhythm. You’ll learn why each one matters, how to spot gaps, and what to do next so you can head into the fall with confidence and clarity.

This isn’t about overhauling your business. It’s about making small, smart shifts that lead to big results — and falling back in love with your work in the process.

WHAT YOU’LL LEARN IN THIS EPISODE:
✅ The 4 key areas to review in your business every quarter
✅ How to quickly identify what’s working and what’s holding you back
✅ Simple, high-impact changes to set yourself up for a strong year-end finish

3 KEY TAKEAWAYS:
1️⃣ A focused 20-minute review can reveal more than hours of busywork.
2️⃣ You don’t need to do everything — you need to do the right things.
3️⃣ Small, intentional changes now can set you up for your best quarter yet.

LINKS MENTIONED:
Get the free Business Check-In Worksheet to follow along with this episode inside my free community: janditchfield.co/good

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

What comes to mind when you hear the word philanthropy?

If your brain goes straight to billionaires, black-tie galas, or foundations with marble walls... you’re not alone.

But that version of philanthropy? It’s outdated—and it’s holding too many of us back from stepping into the impact we’re meant to make.

In this episode, I’m breaking down what modern-day philanthropy really looks like—and how to start living it, even if you’re early in your business, operating on a tight budget, or still figuring out your mission.

Because giving back isn’t just a feel-good bonus—it’s smart strategy. It builds trust. It fuels visibility. And most of all, it creates change.

Let’s talk about how to do good your way—starting now.

✅ WHAT YOU’LL LEARN IN THIS EPISODE:

• The real definition of philanthropy (and why it’s not what you think)
• What holds most people back from giving—and how to move past it
• How to integrate impact into your daily life and business, no matter your size
• Why purpose-driven business is the future—and how to lead with it now

🔑 3 KEY TAKEAWAYS:

1️⃣ You don’t need a foundation or a fortune to start making a difference—you just need intention.
2️⃣ Modern-day philanthropy is about living generously, not giving perfectly.
3️⃣ Every action you take—when aligned with purpose—creates a ripple of impact.

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

After sharing the story behind my evolution on my last episode, the questions started rolling in—DMs, emails, voice notes.

 “Are you still working with entrepreneurs?”
 “Is this just for nonprofits now?”
 “What’s actually changing?”

In this episode, I’m answering all of it.

I’m walking you through the next chapter of my business—what’s changing, what’s staying the same, and how I’m expanding to serve both purpose-driven entrepreneurs and nonprofit leaders in a way that feels more aligned, more strategic, and more supportive than ever before.

You’ll also get an in-depth look at the three core ways I’ll be supporting you going forward - Impact Business Academy, The Modern Nonprofit School, and Legacy (which is getting a major glow-up this fall).

If you’ve been craving a more meaningful, sustainable way to lead—and you’re ready to build something that actually reflects who you are—this is where we begin.

WHAT YOU’LL HEAR IN THIS EPISODE:
✅ The real reason behind the evolution of The Business of Good
✅ How I’m supporting both entrepreneurs and nonprofit leaders—without leaving either behind
✅ A deep dive into my three signature programs and who they’re designed to serve

3 KEY TAKEAWAYS:
1️⃣ This is not a pivot—it’s an expansion, rooted in clarity and alignment
2️⃣ You don’t have to choose between making a living and making a difference
3️⃣ Whether you’re leading a business or a nonprofit, you deserve modern tools and strategic support

LINKS MENTIONED:
💛 Impact Business Academy
💛 The Modern Nonprofit School – Join the Waitlist
💛 Legacy Mastermind

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

Something’s been shifting behind the scenes… and today, I’m finally putting words to it.

In this episode, I’m sharing the real story behind the pivot I’m making in my business—the moment that sparked it, the deeper reason behind it, and how it’s going to help you build a more sustainable, purpose-driven business that gives back.

If you’ve ever felt like something was missing in the work you do—or you’ve been craving more impact, more alignment, and more meaning—this is the episode I made for you.

Because this isn’t a goodbye to what was. It’s a return to what matters.

WHAT YOU’LL HEAR IN THIS EPISODE:

✅ The moment that changed everything (and the question I didn’t expect)
✅ Why I’m evolving my business to better serve both entrepreneurs and nonprofit leaders
✅ How I’m redefining success to include generosity, sustainability, and legacy

3 KEY TAKEAWAYS:

1️⃣ You’re allowed to evolve—even when what you’ve built is working.
2️⃣ Giving back doesn’t have to mean giving up your profit, your energy, or your vision.
3️⃣ Purpose and strategy are not separate—they’re stronger together.

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!