Kevin Bulmer, founder of NSM Brand Media and the voice behind the No Schedule Man, joins Jason Hunt on Drop The Mic to unpack the power of storytelling, personal branding, and authentic connection in a noisy digital world.

From his roots in radio to navigating the evolution of digital marketing, Kevin shares real-world insights on how entrepreneurs can amplify their brand story while balancing AI tools with human emotion. The episode dives into strategies for emotional marketing, the ROI of storytelling, and why your personal brand might be your most valuable asset in 2025.

Whether you’re a marketer, small business owner, or creator, this conversation is packed with actionable takeaways to help you connect, engage, and grow.

• 00:32 – Why long intros kill engagement and podcasting lessons from radio
• 04:50 – Kevin’s journey from radio to motorsports to marketing and speaking
• 08:15 – Why personal branding matters more than ever in the AI era
• 09:01 – Building authenticity: How to blend your story with your business
• 13:34 – The real estate example: Mixing professional and personal content
• 17:43 – Overcoming perfectionism and imposter syndrome with repetition
• 20:09 – Instagram’s new “trial” content feature and testing content publicly
• 27:38 – The importance of storytelling and crafting a brand story
• 31:27 – Emotional connection vs. top-of-mind awareness in marketing
• 35:21 – Is traditional media still a good investment?
• 39:00 – The role of AI: Amplification tool or creativity killer?
• 42:39 – Why storytelling and emotional connection will always win in marketing
• 43:00 – Where to connect with Kevin Bulmer online

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