The Restaurant Report

219. The Shifting Demands of Consumers Set to Unsettle Restaurants


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Understanding the landscape of the restaurant industry is getting more and more difficult with various market conditions that are in place to shift so much of what we are doing now. In this deep dive Restaurant Innovator Series, we get into where the shifts will occur with Don Fox, the CEO of Firehouse Subs.

Innovation
Starbucks Odyssey program will be the new platform for “Web3-powered experience” that “will allow Starbucks Rewards loyalty program members and Starbucks partners (employees) in the United States to earn and purchase digital collectible stamps in the form of non-fungible tokens (NFTs).”

Labor
With supply chain constraints, wage growth, and increased operating costs, restaurants face post-pandemic challenges. With dine-in sales reaching 2019 levels, restaurants benefit from high demand, but most are still understaffed based on traffic demand. We dive into the possibility of a moderate middle of still high inflation and slowing price increases to maintain the future of dine-in traffic.

The Restaurant Innovator Series dives into Brand Innovators, Thought Leaders, Next-Gen Tech, and the future of where the restaurant business is going! Contact us for any ideas or execs that you think will be perfect for this series.
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