VR is used to create immersive video games, fantastical social worlds, and surreal art. Or you can make a Kmart from 1992.

An enterprising community of VRChat players have built just that, and manage it every day, complete with employees, managers, cash registers, and products on the shelves, like Surge soda and Super Nintendo. It's one part role-play, one part time machine — a way to virtually visit what '90s American big box stores were like. And people from all over the virtual world are flocking to it.

Carbon Blossom, the communications manager for this virtual store, explains its origins, global appeal, and take Alli and Lindsey on a whirlwind tour through the history of retail.

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