Business Advisor Podcast

23. How To Write Great Case Studies That Get You More Clients


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Key Takeaways:

In this episode, Amanda outlines the art of crafting compelling case studies that not only showcase your successes, but also draw in high-value clients eager for your expertise. Here's what you'll cover:

  • Understanding Case Studies: We start by demystifying what a case study is - it's more than just a success story; it's a deep dive into how and why your service made a significant difference for a client.
  • The Ingredients of a Converting Case Study: Learn what separates a dull case study from one that converts readers into clients, emphasizing results and showcasing your unique approach.
  • A Nine-Step Formula for Success: We share a detailed, step-by-step guide to creating case studies, from interviewing your client to crafting a benefit-focused headline and effectively narrating the client's journey from challenge to triumph.
  • Promoting Your Case Study: Getting your case study in front of people is critical, from social media to local papers, there are many ways to achieve this. 
  • The Power of Niching in Case Studies: Niching allows you to tailor your case studies to resonate deeply with your target audience, illustrating your unparalleled understanding of their specific challenges and aspirations.

And don't forget to message Amanda on LinkedIn to grab your copy of the document "60 innovative ways to share your case study and maximize its impact."



Want more? Join THE FREEDOM TRIBE

Here's all the FREE BONUSES you'll receive when you join our exciting community on Skool; The Freedom Tribe

  • Global Community Of Peers: CPAs, accountants, fractional CFOs, bookkeepers and finance professionals from all over the world sharing ideas, best practice and innovations with each other.
  • Digital copy of Amanda's NEW BOOK, the Business Advisor Playbook: 300+ pages that will transform your approach and share the strategies you need to create, sell and deliver business advisory services.
  • Digital copy of 500:200 Model™ Guide: My tried-and-tested formula for taking home at least 200K with business advisory revenue of 500K.
  • 12 Days Of Business Advisory video series: that walks you through creating the perfect advisory offer.
  • Hand Picked And Categorised episodes of the Business Advisor Podcast to accelerate your journey from a compliance-led to an advisory-led practice.

PLUS: There are a few other surprise bonuses that can be UNLOCKED once you are inside the community: Get Clients Course and 5 Day LinkedIn Challenge. Super excited to see you there, and looking forward to helping you achieve all that you want in life.

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Business Advisor PodcastBy Amanda C. Watts

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