Starting a product launch can be intimidating. But with the right systems and tools, you’ll be able to execute a product launch smoothly and increase the chances of achieving your sales target. 

Join me in this episode as I take you through the process of launching my signature program, The Dope Therapist Academy, while having a family vacation in Walt Disney World. You'll learn how my team and I worked through the planning and pre-planning phases to achieve the largest cohort (so far) among all the launches I've done in the previous years. You'll also get impactful bonuses and resources on becoming a digital CEO— which is one of the tools I used to make this successful launch possible. 

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Timestamps:

• An overview of my DTA launch in 2021 (01:36)
• Stage 1: Map it out (04:41)
• Stage 2: Dream it out (06:25)
• Stage 3: Delegation is power (11:36)
• How I planned out my daily routine while at Walt Disney (19:52)
• What I learned during the launch process (23:36)
• Resources for digital product launch (25:44)

  

Standout Quotes:

• "When we go into launch mode, our team has to be up-to-date with their work because we add on another layer of tasks. And we don't burn out anyone— people know that we don't do these launches every single week. But honestly if we're doing what we're supposed to do every single week by nurturing our audience, talking to our audience, and staying focused on what is our mission for the entire year, then we shouldn't have a problem making some small tweaks." (05:47)
• "I learned throughout this launch (especially with looking at the results in me hitting my goal of 30) that I wanted to go with my energetic flow when I went out of town. And I did. But that also required me to map out my business plan for my launch." (23:43)
• "Don't go into offering a new product or service without mapping it out and dreaming it out. Maybe you're wondering, 'Well, how do I figure out what my goal is?' Start with the end goal in mind..., also dream big but think realistically..., then work your way backward and create your map." (24:02)

 Resources Mentioned:

• Listen to (#234) I Worked From 16 Different Locations In The Pandemic #WFE

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