In this episode, we’re talking about the growth trajectory of content creation and the innovation that is supporting its evolution. Brand the Change is honored to sit down with Authored Up’s Founder Ivana Todovoric, who talks about the platform’s quick evolution in supporting LinkedIn content creators. She shares her future outlook on the growth of creators and also talks about the various levels of social media influence evolving – not just influencers, but there are subcategories that are quickly developing. She also talks about = - what else – artificial intelligence and how she and her team are leveraging it to further enhance the Authored Up product.

Resources

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The Innovation Economy podcast is brought to you by Arlington Economic Development: https://www.arlingtoneconomicdevelopment.com

The Innovation Economy is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company